Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

  • tick2Online access

  • tick3Previous editions

  • tick4Multiple formats

No. of reports 1 of 287
  1. Women and Gaming: Incl Impact of COVID-19 - US - July 2020

    • Consumer Report
    • July 2020
    • US

    “The stereotype of gaming as something ‘just for men’ continues to linger, but is fading as more women have joined the gaming community. With two thirds of women playing video games, gaming and non-gaming brands alike need to consider how they can reach their target female ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  2. Teen and Tween Gamers: Incl Impact of COVID-19 - US - June 2020

    • Consumer Report
    • June 2020
    • US

    "With nearly every teen and tween playing video games on some device, gaming is not only an activity for kids; it's culture. COVID-19 kept many kids inside, giving them more time to dive into their digital worlds. As gaming continues to grow and become ingrained in mainstream ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  3. Evolving eCommerce: Grocery Retailing: Incl Impact of COVID-19 - US - June 2020

    • Consumer Report
    • June 2020
    • US

    “The rush to online shopping amid the pandemic is boosting the already solid growth of grocery ecommerce. While some shoppers who shifted more of their grocery dollars online to minimize exposure to the virus will be eager to get back to the store as a way to regain a sense of ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  4. Marketing to Middle Americans: Incl Impact of COVID-19 - US - June 2020

    • Consumer Report
    • June 2020
    • US

    “Middle Americans are an advantageous consumer target for brands and marketers, having decent discretionary spending power and an optimistic outlook on their future financial situation. Falling in between the economically limited Lower Tier consumer and the more affluent Upper ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  5. The Impact of COVID-19 on Food and Drink Retailing - US - June 2020

    • Consumer Report
    • June 2020
    • US

    “Few industries have been more closely entwined with the COVID-19 pandemic than food and drink retailing. In mid-March as the crisis quickly escalated, consumers flocked to supermarkets to stock up on groceries and other essentials, stressing the supply chain and emptying ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  6. Winter Holiday Shopping: Incl Impact of COVID-19 - US - June 2020

    • Consumer Report
    • June 2020
    • US

    “A recession and the continuing threat of COVID-19 will have a major impact on how people shop for the winter holidays this year. Many consumers will scale back spending to focus only or mostly on the essentials. They will also choose where and how to shop based on how ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  7. The Impact of COVID-19 on Retail and Ecommerce - US - June 2020

    • Consumer Report
    • June 2020
    • US

    “While COVID-19 has wreaked havoc on the retail industry and economy at large, retailers can still look for – and capitalize on – opportunities to connect with their current customers or welcome new ones. There are a number of factors consumers will be looking for from ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  8. Smartphones: Incl Impact of COVID-19 - US - June 2020

    • Consumer Report
    • June 2020
    • US

    “After relatively stable sales over the past five years, COVID-19 is disrupting purchase plans by prospective smartphone shoppers, and the market is expected to sharply decline in 2020. However, outside of medium-term delays to purchasing, COVID-19 is unlikely to result in a ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  9. The Impact of COVID-19 on Technology - US - June 2020

    • Consumer Report
    • June 2020
    • US

    “Technology has enabled consumers to bridge the physical distance imposed by COVID-19. It will undoubtedly accelerate the use and reliance on digital services and consumer electronics, and lead to new innovations.”
    – Buddy Lo, Sr. Technology and Consumer Electronics Analyst

    This ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  10. Evolving eCommerce: Furniture Retailing: Incl Impact of COVID-19 - US - May 2020

    • Consumer Report
    • May 2020
    • US

    “The online furniture market will continue to see positive sales, albeit at a slower pace than expected due to COVID-19. Sales of home office furniture will spike as many consumers shift to working from home. As unemployment rises and the housing market slows down, many larger ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
No. of reports 1 of 287