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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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No. of reports 1 of 17
  1. Social Media Trends: Incl Impact of COVID-19 - Canada - August 2020

    • Consumer Report
    • August 2020
    • Canada

    “Social media is ingrained in the daily lives of many consumers and has likely taken on a larger role in communicating with others during the COVID-19 pandemic. Consumers are utilizing social platforms as a research resource and there is acknowledgment that some platforms are ...

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  2. Families and Tech: Incl Impact of COVID-19 - Canada - August 2020

    • Consumer Report
    • August 2020
    • Canada

    “Canada’s family demographics have reached a point where Millennials are parents of young children – which means digital technology is now an innate skill for the entire family. The result has been that tech plays a vital role in the typical family household – especially after ...

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  3. Mobile Network Providers: Incl Impact of COVID-19 - Canada - July 2020

    • Consumer Report
    • July 2020
    • Canada

    “Mobile network providers are positioned to get through the choppy waters brought on by COVID-19, as Canada’s population expands and a shift in consumer preferences is evident for service plans with plenty of data. With most pleased with their service provider and there being ...

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  4. Tech Habits of Gen Z: Incl Impact of COVID-19 - Canada - June 2020

    • Consumer Report
    • June 2020
    • Canada

    “Gen Z is a unique generation that is growing its purchasing power each year. Millennials were a focus for years, but their upbringings were more similar to Gen X than Gen Z. Thanks to the rapid innovation taking place in the mid-2000s, Gen Z’s young lives have been unlike any ...

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  5. Digital Trends (Brands): Incl Impact of COVID-19 - Canada - May 2020

    • Consumer Report
    • May 2020
    • Canada

    “Digital brands are suddenly at the forefront as the world grapples with COVID-19. Apple and Google have partnered to create contact tracing app software, Amazon is experiencing shipping delays as a result of a surge in demand for online shopping, while Nintendo is selling out ...

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  6. Subscription Media: Incl Impact of COVID-19 - Canada - April 2020

    • Consumer Report
    • April 2020
    • Canada

    “Consumers have become accustomed to streaming services with the majority having some form of subscription media. With millions of Canadians staying home due to the COVID-19 pandemic, many with additional time on their hands and kids at home, will likely sign up for streaming ...

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  7. Attitudes Toward Technology and the Digital World - Canada - December 2019

    • Consumer Report
    • December 2019
    • Canada

    "With how quickly the technology and digital world has evolved over the last few decades, it is worth taking a step back to assess how consumers feel about it. Not only have consumers adapted over time as they have gotten more comfortable with technology in their day-to-day ...

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  8. Digital Trends (Hardware) - Canada - November 2019

    • Consumer Report
    • November 2019
    • Canada

    "The digital hardware market’s overall performance is typically balanced, since it sees growth of new devices at the same time as others become less relevant. For instance, the growth of smartphones and tablets meant the decline of eReaders and digital cameras; DVD/Blu-ray ...

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  9. Digital Trends Consumer - Canada - March 2019

    • Consumer Report
    • March 2019
    • Canada

    "The digital market is fast moving and encompasses many different products and services. From smartphones and tablets to TVs and Blu-ray players to streaming music and video platforms, this dynamic market is constantly evolving. With all of this innovation, it can be ...

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  10. Televisions - Canada - January 2019

    • Consumer Report
    • January 2019
    • Canada

    "Most consumers have one-to-two televisions, with Samsung being the most commonly found brand of TV in Canadian households. The majority of consumers use a high definition TV, most often, in their homes, while a significantly smaller share utilizes an Ultra HD 4K TV. ...

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No. of reports 1 of 17