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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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No. of reports 11 of 69
  1. Consumers and the Economic Outlook: Incl Impact of COVID-19 - US - July 2020

    • Consumer Report
    • July 2020
    • US

    “The unpredictable pace of the spread of COVID-19 is worrying, but consumers have remained optimistic about their finances throughout this pandemic and the subsequent recession. Time will tell how deeply consumer finances will be affected, but right now, consumers are most ...

    US $2,500.00 (Excl.Tax)
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  2. Mobile Network Providers: Incl Impact of COVID-19 - Canada - July 2020

    • Consumer Report
    • July 2020
    • Canada

    “Mobile network providers are positioned to get through the choppy waters brought on by COVID-19, as Canada’s population expands and a shift in consumer preferences is evident for service plans with plenty of data. With most pleased with their service provider and there being ...

    US $4,395.01 (Excl.Tax)
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  3. Digital Video: Incl Impact of COVID-19 - US - July 2020

    • Consumer Report
    • July 2020
    • US

    “More consumers now stream digital video content than watch cable or satellite TV. Paid TV packages are struggling to compete with the convenience and cost of on-demand internet based streaming services. To do so, cable and satellite providers are pivoting from paid TV to ...

    US $4,395.01 (Excl.Tax)
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  4. Trendsetters and Early Adopters: Incl Impact of COVID-19 - US - July 2020

    • Consumer Report
    • July 2020
    • US

    “Trendsetters do not just pave the way for cutting-edge tech brands. This group of engaged consumers can bolster the perceptions of value brands, bring authenticity to luxury brands and help connect fitness fanatics with products outside of the gym environment. Brands can ...

    US $4,395.01 (Excl.Tax)
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  5. Tech Habits of Gen Z: Incl Impact of COVID-19 - Canada - June 2020

    • Consumer Report
    • June 2020
    • Canada

    “Gen Z is a unique generation that is growing its purchasing power each year. Millennials were a focus for years, but their upbringings were more similar to Gen X than Gen Z. Thanks to the rapid innovation taking place in the mid-2000s, Gen Z’s young lives have been unlike any ...

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  6. Smartphones: Incl Impact of COVID-19 - US - June 2020

    • Consumer Report
    • June 2020
    • US

    “After relatively stable sales over the past five years, COVID-19 is disrupting purchase plans by prospective smartphone shoppers, and the market is expected to sharply decline in 2020. However, outside of medium-term delays to purchasing, COVID-19 is unlikely to result in a ...

    US $4,395.01 (Excl.Tax)
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  7. Teen and Tween Gamers: Incl Impact of COVID-19 - US - June 2020

    • Consumer Report
    • June 2020
    • US

    "With nearly every teen and tween playing video games on some device, gaming is not only an activity for kids; it's culture. COVID-19 kept many kids inside, giving them more time to dive into their digital worlds. As gaming continues to grow and become ingrained in mainstream ...

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  8. The Impact of COVID-19 on Technology - US - June 2020

    • Consumer Report
    • June 2020
    • US

    “Technology has enabled consumers to bridge the physical distance imposed by COVID-19. It will undoubtedly accelerate the use and reliance on digital services and consumer electronics, and lead to new innovations.”
    – Buddy Lo, Sr. Technology and Consumer Electronics Analyst

    This ...

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  9. Digital Trends (Brands): Incl Impact of COVID-19 - Canada - May 2020

    • Consumer Report
    • May 2020
    • Canada

    “Digital brands are suddenly at the forefront as the world grapples with COVID-19. Apple and Google have partnered to create contact tracing app software, Amazon is experiencing shipping delays as a result of a surge in demand for online shopping, while Nintendo is selling out ...

    US $4,395.01 (Excl.Tax)
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  10. Black Consumers and Media Consumption: Incl Impact of COVID-19 - US - May 2020

    • Consumer Report
    • May 2020
    • US

    “As the Black population is disproportionately impacted by the coronavirus pandemic, Black consumers turn to culturally relevant, trusted media sources for information as well as those that offer an escape from the chaos.”
    – Toya Mitchell, Senior Multicultural Analyst

    This report ...

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No. of reports 11 of 69