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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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10 Item(s)
  1. Digital and Print Magazines - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Digital editions of magazines have not taken hold to the extent that magazine marketers may have hoped for at the outset of the launch of the iPad. While digital replications of the print format will gain steam looking forward, the discrepancy between hopes for digital and ...

    US $4,395.00 (Excl.Tax)
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  2. Online Entertainment - Ireland - December 2014

    • Consumer Report
    • December 2014
    • Ireland

    “Online gambling is the largest sector of the online entertainment market in Ireland and continues to experience growth. However gambling operators will have to respond to increasing social and political pressures to reduce the risks of gambling addiction amongst consumers.”
    – ...

    US $1,363.28 (Excl.Tax)
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  3. Holiday Booking Process - China - October 2014

    • Consumer Report
    • October 2014
    • China

    “Operators have started to expand their portfolios considerably either from online services or physical entity into mobile apps platform. Today mobile sites and apps are being designed to feature simple and fast search and booking tools, backed up by attractive options such as ...

    US $4,460.00 (Excl.Tax)
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  4. Mobile Apps - US - October 2014

    • Consumer Report
    • October 2014
    • US

    “The majority of mobile app users do not download paid apps, while the abundance of free apps now available has filled mobile marketplaces with a plethora of options. Getting consumers engaged with an app is only half the battle – drawing revenue from that engagement may be an ...

    US $4,395.00 (Excl.Tax)
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  5. Music and Video Purchasing - UK - August 2014

    • Consumer Report
    • August 2014
    • UK

    “Blu-ray discs have no niche to fill. Had digital streaming or transmission services not evolved so quickly, Blu-ray would have been the natural successor to DVD; high quality physical content, slowly becoming the de facto industry standard. However, the next quality barrier ...

    US $2,483.78 (Excl.Tax)
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  6. Black Consumers Attitudes toward Advertising - US - July 2014

    • Consumer Report
    • July 2014
    • US

    "Many marketers are shifting their dollars away from the Black consumer segment, while others are moving their initiatives away from traditional to digital. Since Blacks are receptive to advertising and want to see more targeted to them, they are paying attention to which ...

    US $4,395.00 (Excl.Tax)
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  7. Consumers and The Economic Outlook - Quarterly Update - UK - July 2014

    • Consumer Report
    • July 2014
    • UK

    “Although people are still more confident than they were in 2013, Mintel’s data suggests that they’re not entirely convinced by the economic revival. Across all three key measures (current situation, impact of the slowdown and how they expect their finances to fare over the ...

    US $1,238.78 (Excl.Tax)
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  8. British Lifestyles 2014: The British Dream - UK - April 2014

    • Consumer Report
    • April 2014
    • UK

    "Post-recession consumers will shift some of their focus away from their finances to taking care of their physical health and personal relationships. As recession fatigue sets in, sectors that saw mixed fortunes during the downturn will see higher demand from consumers eager ...

    US $2,732.78 (Excl.Tax)
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  9. Television and Online Video Ads - US - April 2014

    • Consumer Report
    • April 2014
    • US

    “The television ad industry is quietly being reshaped to include superior audience metrics, to provide addressable ads, and to escape from DVR-based fast-forwarding.”

    – Billy Hulkower, Senior Analyst, Technology and Media

    Some questions answered in this report include:

    • Is the DVR ...
    US $4,395.00 (Excl.Tax)
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  10. Digital Trends Spring - UK - March 2014

    • Consumer Report
    • March 2014
    • UK

    “Facebook’s purchase of WhatsApp is the latest example of a brand intending to acquire users now, before making money from them later. Companies are desperate to tie consumers into their eco-system, but at some point they will have to decide whether to start charging more for ...

    US $2,483.78 (Excl.Tax)
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10 Item(s)