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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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No. of reports 1 of 12
  1. Consumers and the Economic Outlook: Quarterly Update - UK - October 2014

    • Consumer Report
    • October 2014
    • UK

    “The revival in confidence has stalled. Although the economy is picking up speed, the population as a whole isn’t feeling the benefit of the recovery. People are as likely to say that they feel worse off than they did a year ago as they are to say that their finances have ...

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  2. Digital Trends - Canada - October 2014

    • Consumer Report
    • October 2014
    • Canada

    “Tablets have proven to be more popular devices when it comes to watching videos or reading news online – suggesting that manufacturers could benefit from partnering with content providers in these industries to offer consumers discounted hardware when they sign up for a new ...

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  3. The Importance of Brands in Technology - China - October 2014

    • Consumer Report
    • October 2014
    • China

    “Chinese consumers see technology brands they use as a reflection of desired lifestyles. What brands need to do is to understand consumer behaviour, build unique brand value, communicate through storytelling and establish a binding relationship that shares a sense of identity.”

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  4. Click-and-Collect - UK - September 2014

    • Consumer Report
    • September 2014
    • UK

    “Increased uptake of click-and-collect appears to be one contributor to the sustained high growth rates in e-commerce. And there is far to go: click-and-collect will make up less than 2% of all retail sales this year. Further innovations such as more click-and-collect hubs and ...

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  5. Desktop and Laptop Computers - China - August 2014

    • Consumer Report
    • August 2014
    • China

    “Over the past few decades, desktop and laptop computers have become essential both for business and personal use. However the rise of mobile devices, in particular tablets and smartphones, has posed a serious threat to these ‘traditional’ forms of personal computers. The ...

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  6. Black Consumers Attitudes toward Advertising - US - July 2014

    • Consumer Report
    • July 2014
    • US

    "Many marketers are shifting their dollars away from the Black consumer segment, while others are moving their initiatives away from traditional to digital. Since Blacks are receptive to advertising and want to see more targeted to them, they are paying attention to which ...

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  7. Consumers and The Economic Outlook - Quarterly Update - UK - July 2014

    • Consumer Report
    • July 2014
    • UK

    “Although people are still more confident than they were in 2013, Mintel’s data suggests that they’re not entirely convinced by the economic revival. Across all three key measures (current situation, impact of the slowdown and how they expect their finances to fare over the ...

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  8. E-Commerce - UK - July 2014

    • Consumer Report
    • July 2014
    • UK

    "We think consumers are likely to become more demanding and that those retailers that innovate relentlessly - such as Amazon – are best-placed to win shoppers’ loyalty.”
    - John Mercer, European Retail Analyst

    In this report we ask the following questions:

    • How big will online get?
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  9. British Lifestyles 2014: The British Dream - UK - April 2014

    • Consumer Report
    • April 2014
    • UK

    "Post-recession consumers will shift some of their focus away from their finances to taking care of their physical health and personal relationships. As recession fatigue sets in, sectors that saw mixed fortunes during the downturn will see higher demand from consumers eager ...

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  10. Digital Trends Spring - US - March 2014

    • Consumer Report
    • March 2014
    • US

    “The gap between rich and poor is shrinking, at least as far as consumer electronics is concerned. Lower-income groups are demonstrating higher levels of consumer electronics ownership as well as internet use. Expanding the market may entail focusing on lower-income groups.” – ...

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No. of reports 1 of 12