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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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No. of reports 1 of 58
  1. PC Gaming: Desktops and Laptops - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "From older casual gamers playing simple card games on their home computers to younger gamers investing in dedicated gaming hardware, the PC gaming audience encompasses a vast array of interests. A lack of brand loyalty, coupled with a desire to optimize the gaming experience, ...

    US $4,395.00 (Excl.Tax)
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  2. Digital Trends Quarterly - UK - January 2020

    • Consumer Report
    • January 2020
    • UK

    “The nascent foldable phone segment remains the most interesting one, but is a device category that is still a long way away from seeing mainstream adoption. The majority of competition is still focused around core features like battery, screen and camera quality, and ...

    US $2,610.66 (Excl.Tax)
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  3. Social Media Overview - How Influencers are Impacting the Market - Brazil - November 2019

    • Consumer Report
    • December 2019
    • Brazil

    “As the access to the internet and the usage of social media grow, the audience has become more diverse, generating migrations between social networks and challenging brands and companies to be more assertive when identifying which content, network and subject appeal to their ...

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  4. Attitudes to Advertising - Ireland - August 2019

    • Consumer Report
    • August 2019
    • Ireland

    “Irish consumers think that it is important to see more diversity in the actors and models used in advertising. Better visibility of under-represented communities in their advertising will help brands to create more inclusive promotional campaigns that better reflect and enable ...

    US $1,432.92 (Excl.Tax)
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  5. Family Entertainment - US - August 2019

    • Consumer Report
    • August 2019
    • US

    "Parents look to balance screen time with outside play to keep themselves sane and their kids entertained. They are looking to share familiar experiences with their kids in new and interesting ways as the entertainment market gets increasingly more diverse. Entertainment ...

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  6. Digital Trends - Asian Consumers - US - May 2019

    • Consumer Report
    • May 2019
    • US

    "Although the Asian American population is small, it is incredibly influential to the development of emerging tech trends in the US. A mobile-first strategy and smart home integration will be important to reaching this tech-savvy group as they look to connect to their domestic ...

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  7. Digital Trends (Consumer) - US - April 2019

    • Consumer Report
    • April 2019
    • US

    "Consumers have accepted the vital role that technology plays in their daily lives. Media preferences dictate how new technology is used and where people spend most of their time online. New software will likely focus on speed and reliability rather than “wow” factor to sustain ...

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  8. Digital Video - US - November 2018

    • Consumer Report
    • November 2018
    • US

    "As new players enter the streaming market and established names invest in unique consumer experiences, digital video platforms are staking their claim in a crowded media landscape. The domination of a few key players and increasing consumer interest have bolstered revenue, but ...

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  9. Pay TV - US - November 2018

    • Consumer Report
    • November 2018
    • US

    "Television is an essential element of nearly all US homes. The pay TV industry is going through a period of rapid change, with traditional cable and satellite companies now competing for market share against a host of new streaming contenders. During this transformation, ...

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  10. News Consumption - TV, Print, Online and Social - UK - November 2018

    • Consumer Report
    • November 2018
    • UK

    “Consumers are split in regard to how much they trust social media platforms to make judgements on the trustworthiness of news sources. Until any new regulations are put in place, social networks have to work to reduce the prominence of inaccurate news sources, while reassuring ...

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No. of reports 1 of 58