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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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4 Item(s)
  1. Attitudes to Internet and New Media Marketing - US - October 2009

    • Consumer Report
    • October 2009
    • US

    With the influx of new media in recent years—from online video and social networking to smartphones—the advertising industry is facing the question of how to most effectively utilize a rapidly expanding set of tools to reach consumers. The economic recession and the adoption of ...

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  2. Techtrak - US - February 2009

    • Consumer Report
    • February 2009
    • US

    Technological innovations have changed the basic framework of the American lifestyle. Three quarters of U.S. consumers are online, and 55% have broadband internet at home. This report focuses on how technological advances in consumer electronics, entertainment content, and ...

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  3. Hispanics Online - US - February 2009

    • Consumer Report
    • February 2009
    • US

    Hispanics are becoming internet users at a rapidly increasing rate. Just as surprising is their usage level and the time they spend doing different activities on the web. Online Hispanics top the charts in using new online initiatives and technology vis-à-vis non-Hispanics who ...

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  4. Social Networking - US - January 2009

    • Consumer Report
    • January 2009
    • US

    Social networking sites are one of the most important components of online activity in the 21st century. The popularity of both broadband internet and smart phones increases the penetration of social networking sites. It is also clear that in upcoming years new media marketing, ...

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4 Item(s)