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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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No. of reports 11 of 48
  1. The Role of Packaging in an Online Marketplace - US - February 2019

    • Consumer Report
    • February 2019
    • US

    "The role of packaging in the online shopping channel is becoming a core focus for brands and retailers as consumers shift more of their spending online. Packaging concerns tend to fall into one of three areas – packaging integrity, environmental impact, and appearance. Roughly ...

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  2. Internet Influencers - US - February 2019

    • Consumer Report
    • February 2019
    • US

    "Influencers can bring authenticity to brand communications. While consumers who follow influencers may know when they are being sold to, they still value the entertaining and honest depictions of real life that are projected online. Influencer marketing will continue to evolve ...

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  3. How Online Shopping for Apparel is Evolving for Consumers - US - December 2018

    • Consumer Report
    • December 2018
    • US

    "Although the way consumers shop for clothes has evolved drastically throughout the years, with digital becoming an integral part of the process, the reasons for shopping and the desired experience remains the same. Consumers will always have a need for clothing and they still ...

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  4. How Online Shopping for Home Decor is Evolving for Consumers - US - November 2018

    • Consumer Report
    • November 2018
    • US

    "A lot has happened in the last few years of online shopping, with the home furnishings category evolving along the way. Pioneers of the online décor market have continued to make advancements through tools and features, making the online shopping experience easier and more ...

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  5. How Social Media and Product Reviews Impact Online Shopping - US - November 2018

    • Consumer Report
    • November 2018
    • US

    "Online purchasing decisions can be swayed by social media posts or the quality and tone of product reviews. Because consumers can’t see or feel products before buying online, they are looking to social media and product reviews to learn more about products, shape opinions, and ...

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  6. Delivery and Returns: Understanding Consumer Needs - US - August 2018

    • Consumer Report
    • August 2018
    • US

    "Expectations around delivery and returns of online orders are changing. Retailers and shippers are investing resources into perfecting the last mile of the online shopping experience by expanding delivery options, decreasing delivery times, and removing some of the pain points ...

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  7. Digital Advertising - US - August 2018

    • Consumer Report
    • August 2018
    • US

    "Sales of desktop and mobile banner and video ads have grown dramatically over the years, rising from $10.7 billion in 2013 to $39.3 billion in 2017. However, 2018 is the last year in which sales growth is expected to remain around or exceed 20%. This is likely because access ...

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  8. Online Product Discovery - US - April 2018

    • Consumer Report
    • April 2018
    • US

    Online sales growth is continuing to outpace overall retail sales growth in the US, as consumers spend more time online and subsequently become more accustomed to shopping online. This report will focus on how consumers are finding products, including a closer look at food and ...

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  9. Content Consumption: TV and Movies - US - October 2017

    • Consumer Report
    • October 2017
    • US

    "The focus of both the mainstream press and much research on the video market is often negative, with projections of massive declines in pay TV subscriptions or losses to studio revenue as households subscribe to online services instead of buying individual movies. It is true ...

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  10. E-Commerce in US (2017) – Market Sizes

    • Market Data
    • September 2017
    • US
    E-Commerce in US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2017. This market covers media, fashion, computer related products, electrical and electronic equipment, home and garden products, travel, groceries and other ...
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No. of reports 11 of 48