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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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No. of reports 41 of 109
  1. Regional Newspapers - UK - August 2016

    • Consumer Report
    • August 2016
    • UK

    “Willingness to pay for digital regional newspaper content is growing, particularly among younger people. As ad blockers create a new threat to digital advertising revenue, more regional titles may want to consider the option of implementing a soft paywall on select regional ...

    £1,995.00 (Excl.Tax)
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  2. Online Media Consumption Habits - China - August 2016

    • Consumer Report
    • August 2016
    • China

    “Chinese consumers are heavily consuming online media. Adapting to consumers’ consumption habits is vital for increasing the efficiency of marketing communications. Leveraging emerging online media types can be an innovative channel to impress consumers.”
    – Terra Xu, Senior ...

    £3,486.28 (Excl.Tax)
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  3. Televisions - UK - August 2016

    • Consumer Report
    • August 2016
    • UK

    “The growth of digital content and online viewing has led internet-connected TVs to become increasingly popular and further their market penetration, while 3D technology continues to struggle to appeal to consumers, who are now more likely to own a 4K TV than a 3D screen.”
    – ...

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  4. Digital Trends Summer - UK - July 2016

    • Consumer Report
    • July 2016
    • UK

    “Despite many people viewing email as a somewhat outdated means of communication, it is not only the most common means of online communication but also the most likely to be used multiple times per day. It cannot be disputed, though, that other channels such as instant ...

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  5. Teens' and Tweens' Technology Usage - UK - July 2016

    • Consumer Report
    • July 2016
    • UK

    “The rapid success of Snapchat with teens/tweens highlights that for young people it is the ability to create and communicate in innovative, fun new ways that is at the heart of their interest in social media. New social media features, from livestreaming to creating short ...

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  6. Advertising: Mobile, TV and Internet - US - July 2016

    • Consumer Report
    • July 2016
    • US

    "The advertising landscape is more complex than ever as consumers now relate to ads across television, online, and mobile platforms. Consumers can be influenced by marketing messages, but only if the message is received over the most strategic platform."

    - Billy Hulkower, Senior ...

    £3,435.47 (Excl.Tax)
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  7. Books and e-books - UK - May 2016

    • Consumer Report
    • May 2016
    • UK

    “Reports of the death of print, as Mark Twain might have said, have been greatly exaggerated. For those who predicted an inexorable decline of physical books, the past 18 months have necessitated a re-think. Far more than in other media sectors, book buyers and readers maintain ...

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  8. Social and Media Networks - UK - May 2016

    • Consumer Report
    • May 2016
    • UK

    “While the reach of branded communication still seems relatively limited, brands should not underestimate the potential of second-degree exposure through shares of content originally posted by brands and online reactions to offline ads, which can significantly broaden the ...

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  9. Music and Video Streaming - UK - April 2016

    • Consumer Report
    • April 2016
    • UK
    £1,995.00 (Excl.Tax)
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  10. British Lifestyles: Growing Tired of Austerity - UK - April 2016

    • Consumer Report
    • April 2016
    • UK

    "Britain’s economy growth has outstripped other major economies, employment is high (and unemployment is low) and wages have been rising above inflation. Yet, consumer sentiment has been slow to respond. Perhaps we will need to see a more sustained period of growth in earnings ...

    £2,195.00 (Excl.Tax)
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No. of reports 41 of 109