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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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3 Item(s)
  1. Digital Trends (Hardware) - US - September 2018

    • Consumer Report
    • September 2018
    • US

    "In the modern tech market, efficient devices are expected and consumers are increasingly looking for connection between devices to contribute to a cohesive experience. Hesitation toward new, unproven technology has hindered growth in emerging categories, but advancements in ...

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  2. Digital Trends - Black Consumers - US - July 2015

    • Consumer Report
    • July 2015
    • US

    Despite having lower household incomes on average, Black consumers’ strong desire to keep up with the latest in technology suggest they are willing to sacrifice in other areas so that they can have the same products that higher income earners have. This consumer group loves ...

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  3. Digital Trends Spring - US - March 2014

    • Consumer Report
    • March 2014
    • US

    “The gap between rich and poor is shrinking, at least as far as consumer electronics is concerned. Lower-income groups are demonstrating higher levels of consumer electronics ownership as well as internet use. Expanding the market may entail focusing on lower-income groups.” – ...

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3 Item(s)