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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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No. of reports 21 of 87
  1. Digital Advertising - US - August 2017

    • Consumer Report
    • August 2017
    • US

    "Propelled by growth in mobile and social, digital ad sales in total increased by more than 20% annually from 2014-17, but rapid growth in mobile and social is stunting other opportunities, particularly considering that desktop remains the primary platform for browsing and ...

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  2. Mobile Phone and Tablet Accessories - US - July 2017

    • Consumer Report
    • July 2017
    • US

    "For many, and especially younger adults, mobile hardware is the center of digital lives. Accessories that protect that hardware or add functionality to it have grown in sales as a result."
    - Billy Hulkower, Senior Technology Analyst

    This report examines the following:

    • Falling ...
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  3. Travel Tech - US - July 2017

    • Consumer Report
    • July 2017
    • US

    "Technology is an integral component of the travel experience. Consumers utilize all elements of the immense travel tech landscape to help them function away from home. All-in-one mobile devices tend to house a majority of travelers’ needs. Travelers use tech to initiate ...

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  4. Mobile Network Providers - US - May 2017

    • Consumer Report
    • May 2017
    • US

    "In February 2017, Verizon changed its postpaid plans to unlimited data plans, effectively closing the period in which major carriers were focused on shared data plans, provided that consumers are willing to pay for the unlimited plans with AT&T, Sprint, and T-Mobile having ...

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  5. Hispanics' News Consumption - US - April 2017

    • Consumer Report
    • April 2017
    • US

    Hispanics enjoy following the news. However, since Hispanics’ lives tend to orbit around content consumption and the competitive landscape is becoming increasingly fragmented due to the internet, news providers need to find ways to stand out and appeal to Hispanic consumers. ...

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  6. Digital Trends: Spring - US - March 2017

    • Consumer Report
    • March 2017
    • US

    "This Report tracks trends in ownership of electronics, intent to purchase electronics, hardware used to access the internet, and online activities, separating definite shifts in consumer behavior from the hype often associated with mainstream reporting. Findings include the ...

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  7. Smart Homes - US - January 2017

    • Consumer Report
    • January 2017
    • US

    "Smart home product sales continue to represent a small slice of expenditures on the home despite sales growth leaving room for further expansion. This Report explores how consumers view smart home hardware and home security services, providing perspective on the obstacles to ...

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  8. Wearable Technology - US - December 2016

    • Consumer Report
    • December 2016
    • US

    "Sales continue to grow for wearable tech. However, sales for specific brands have already seen some reversals of fortune, including wearable cameras from GoPro and Apple smartwatches. Against this backdrop, Mintel explores the market for fitness-related tech using qualitative ...

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  9. Online and Mobile Shopping - US - September 2016

    • Consumer Report
    • September 2016
    • US

    "Online sales doubled from 2011-16, with steady growth of 14-16% annually. Enabling this growth through 2015 were rising numbers of households with access to broadband, as well as rapidly rising ownership of smartphones and tablets. Since the gains from these key drivers has ...

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  10. Digital Trends Spring - US - April 2016

    • Consumer Report
    • April 2016
    • US

    "Consumers feel ambivalent toward technology. They are both highly connected and concerned about the social impact of this connectivity. As a result, companies are caught in a balancing act that, on one hand, challenges them to engage and entertain their targets. On the other, ...

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No. of reports 21 of 87