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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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6 Item(s)
  1. Car Purchasing Process - US - April 2016

    • Consumer Report
    • April 2016
    • US

    Over 55 million new and used vehicles were sold in 2015 and many consumers are still eager to buy in the coming year. Yet the landscape is shifting, and the consumer attitudes that led to strong sales over the past five years are unlikely to be repeated. Two main market ...

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  2. American Lifestyles - US - April 2016

    • Consumer Report
    • April 2016
    • US

    “Even though an improved economy has left Americans with a little extra money in their pockets, some are still struggling to find a balanced approach to spending. In an attempt to spend prudently while still enjoying whatever extra they have, consumers are meeting their ...

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  3. Black Consumers Attitudes toward Advertising - US - July 2014

    • Consumer Report
    • July 2014
    • US

    "Many marketers are shifting their dollars away from the Black consumer segment, while others are moving their initiatives away from traditional to digital. Since Blacks are receptive to advertising and want to see more targeted to them, they are paying attention to which ...

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  4. Digital Media Marketing in the Automotive Industry - US - February 2011

    • Consumer Report
    • February 2011
    • US

    This report explores the use of digital media marketing in the automotive industry. It provides insight into the external and internal factors affecting trends and technology innovations in digital media marketing and what they mean for future sales, promotional campaigns, and ...

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  5. Car Buying - US - January 2011

    • Consumer Report
    • January 2011
    • US

    This report explores the automotive retail market in the U.S. It provides insight into the external market and internal/industry factors affecting new vehicle sales, consumption and dealership trends—and what they mean for future sales, promotional campaigns, and industry ...

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  6. Car Buying - US - January 2010

    • Consumer Report
    • January 2010
    • US

    This report explores the automotive retail market in the US. It provides insight into the external and internal factors affecting new and used vehicle sales, consumption, and driver trends and what they mean for future sales, promotional campaigns, and industry innovations. ...

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6 Item(s)