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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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No. of reports 31 of 39
  1. Mobile Gaming - US - October 2013

    • Consumer Report
    • October 2013
    • US

    “The mobile gaming sector is new, widespread, and growing. Non-traditional demographics have taken to mobile gaming. App store listings and gaining good reviews at app stores are critical, and game makers exploring the optimum way to monetize of their product must keep in mind ...

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  2. Internet Advertising: Search and Banner - US - April 2013

    • Consumer Report
    • April 2013
    • US

    “Advertisers are having a hard time—TV commercials can be DVRd, searches skipped, banner ads ignored or blocked—as consumers gain increasing control of ad viewership. A consistent response to these problems is to aim to make ads harder to ignore, but this typically also makes ...

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  3. Console Gaming - US - October 2012

    • Consumer Report
    • October 2012
    • US

    “Console gaming is at a crossroads. The first of the next-generation consoles, the Wii U, enters a very different marketplace this November than the Wii did when it was first introduced in November 2006. Gamers not only can play console and PC games, they can play games on ...

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  4. Internet Advertising - US - July 2012

    • Consumer Report
    • July 2012
    • US

    By 2017, online ad spend may surpass television ad sales, making online the leading arena for advertising in the U.S., resulting from increasing consumer shifts from traditional media to online video, internet radio sources including Pandora, Spotify, and podcasts, in addition ...

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  5. Media Usage and Online Behavior - US - October 2011

    • Consumer Report
    • October 2011
    • US

    In the context of a rapidly changing, fast-evolving digital landscape, media usage is in a period of major transformation. While use of more traditional media (broadcast TV, radio) and communication devices (landlines) remains widespread, a wide range of consumers are embracing ...

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  6. Console Gaming - US - August 2011

    • Consumer Report
    • August 2011
    • US

    The performance of the console game market is intrinsically linked to the release of new hardware. Historically, a new generation is released about every five years, with sales rising dramatically in the first two years or so and slowing thereafter. The current generation of ...

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  7. Console and PC Games - US - October 2010

    • Consumer Report
    • October 2010
    • US

    Video game sales surpassed movie ticket sales from 2007 to 2010; in its first day sales of Halo Reach ($200 million) exceeded domestic box office sales ($108 million) for the opening weekend of TransformersRevenge of the Fallen, the highest grossing movie of 2009. Gaming is a ...

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  8. Social Networking and Media and Financial Services - US - April 2010

    • Consumer Report
    • April 2010
    • US

    Online social networking usage is expanding rapidly. According to Mintel’s proprietary consumer research for this report, 57% of internet users now have a profile on at least one social networking site, up from 41% a year ago. More than half of social networking site users ...

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  9. Car Buying - US - January 2010

    • Consumer Report
    • January 2010
    • US

    This report explores the automotive retail market in the US. It provides insight into the external and internal factors affecting new and used vehicle sales, consumption, and driver trends and what they mean for future sales, promotional campaigns, and industry innovations. ...

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No. of reports 31 of 39