Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

  • tick2Online access

  • tick3Previous editions

  • tick4Multiple formats

No. of reports 41 of 74
  1. Attitudes toward Gaming - US - June 2015

    • Consumer Report
    • June 2015
    • US

    The major challenge for many gaming brands moving forward will be in meeting the diverse needs of their target audiences and maintaining engagement among new and even more diverse generations of gamers.

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  2. Researching and Buying Technology Products - UK - June 2015

    • Consumer Report
    • June 2015
    • UK

    “Allowing customers to collect points that can be redeemed for discounts on a future purchase is likely to boost the number of repeat visitors. Meanwhile, retailers that offer sought-after benefits to members, such as complementary extended warranties, exclusive special offers ...

    £1,995.00 (Excl.Tax)
    Find out more Add to cart
  3. Social Networking - Ireland - May 2015

    • Consumer Report
    • May 2015
    • Ireland

    “As social networks crack down on like-gating activities (ie encouraging consumers to ‘like’ a company’s post or profile as part of a competition), brands may be forced to start purchasing advertising space on social networks such as Facebook and Instagram in order to reach ...

    £1,095.00 (Excl.Tax)
    Find out more Add to cart
  4. The Customer Journey in Travel - UK - May 2015

    • Consumer Report
    • May 2015
    • UK

    Domestic UK holidays have fallen over the last five years and this is expected to descend further. Over the next five years, Mintel expects a rise in overseas holidays coupled with a dip in domestic trips. Outbound trips are forecast to rise by around 3% in 2015 and should ...

    £1,995.00 (Excl.Tax)
    Find out more Add to cart
  5. Social and Media Networks - China - May 2015

    • Consumer Report
    • May 2015
    • China

    “There are an increasing number of specialised social and media networks, which differentiate themselves from the leading networks by focusing on a specific group or fulfilling specific user needs. Compared to fully-featured social and media networks that serve the mass ...

    £3,486.28 (Excl.Tax)
    Find out more Add to cart
  6. IT Services - UK - May 2015

    • Consumer Report
    • May 2015
    • UK

    “Continuous technological developments in computer hardware, software, and telecommunication bandwidths have given commerce, industry and service organisations increased tools to fundamentally change the way they conduct their business, and to reach opportunities previously ...

    £995.00 (Excl.Tax)
    Find out more Add to cart
  7. Device Integration and the Connected Home - UK - May 2015

    • Consumer Report
    • May 2015
    • UK

    "Brands that best deliver on the four C’s – convenience, cost, control and confidentiality – should help consumers to realise the benefits of the connected home, and overcome scepticism from those who are less interested in smart home devices."

    £1,995.00 (Excl.Tax)
    Find out more Add to cart
  8. Internet Ads: Search, Display and Video - US - May 2015

    • Consumer Report
    • May 2015
    • US

    "Search and video have historically driven the market, but consumers are increasingly ambivalent about advertising and protective of their privacy."

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  9. The Connected Consumer - UK - May 2015

    • Consumer Report
    • May 2015
    • UK

    “Effective segmentation and focused targeting strategies through content personalisation are the key to making the benefits of contextual marketing to consumers outweigh the perceived disadvantages, thus boosting acceptance and adoption.”

    £1,995.00 (Excl.Tax)
    Find out more Add to cart
  10. Brazilian Lifestyles 2015: Living Online - Brazil - April 2015

    • Consumer Report
    • April 2015
    • Brazil

    “Interacting with others through email and social media and reading the news are the main activities Brazilians perform online. However, internet usage has much more room for growth in Brazil, and providing trustworthy online reviews and enhancing anti-fraud tolls are essential ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
No. of reports 41 of 74