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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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No. of reports 1 of 21
  1. Premiumisation In Food and Drink - China - June 2019

    • Consumer Report
    • June 2019
    • China

    “The majority of Chinese consumers are prioritising a healthier lifestyle by consuming quality food and drink products. With an overall elevated financial capability, consumers are actively seeking premium cues that can fulfil their needs to improve health as well as satisfy ...

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  2. Health Technology Trends - US - March 2019

    • Consumer Report
    • March 2019
    • US

    "The health tech sector is at an exciting stage, with a few products (such as apps, fitness trackers, and smartwatches) already in the mainstream while numerous other innovations are on the horizon. With the population set to continue aging over the next several years while ...

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  3. Beauty Influencers - US - February 2019

    • Consumer Report
    • February 2019
    • US

    "The power of beauty influencer marketing continues to grow, with women flocking to social media for tutorials and product reviews. Most women follow beauty influencers to learn more about trends, and the use of influencers can shorten the learning curve while minimizing the ...

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  4. Wearable Technology - Canada - November 2018

    • Consumer Report
    • November 2018
    • Canada

    “Wearable technology represents the next step in personal technology. Computers, smartphones and tablets have all entered the market and established themselves as ubiquitous devices owned by the vast majority of consumers. With the emergence of wearable tech, its goal is to ...

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  5. Men's Attitudes to BPC - Brazil - May 2018

    • Consumer Report
    • May 2018
    • Brazil

    “The BPC products for men have some challenges to overcome. It’s more common to see men with a beard and mustache nowadays, for example, but most of them still do not use any facial hair product. In addition, barbershops need to find creative ways to attract these consumers, as ...

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  6. Wearable Technology - Canada - November 2017

    • Consumer Report
    • November 2017
    • Canada

    "The wearable technology category has seen advancements in recent years, increasing the repertoire of features and utility. While there are some consumers who make use of their wearable devices daily, others are not convinced that they can find use in such devices and thus ...

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  7. Consumers and the Economic Outlook: Quarterly Update - UK - October 2017

    • Consumer Report
    • October 2017
    • UK

    “Consumers’ spending power is being hit by the squeeze on incomes as inflation continues to outpace average wage rises. In four of the last five months, people have been more likely to feel worse off compared to a year ago than to say that their finances have improved. This is ...

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  8. British Lifestyles: Growing Tired of Austerity - UK - April 2016

    • Consumer Report
    • April 2016
    • UK

    "Britain’s economy growth has outstripped other major economies, employment is high (and unemployment is low) and wages have been rising above inflation. Yet, consumer sentiment has been slow to respond. Perhaps we will need to see a more sustained period of growth in earnings ...

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  9. American Lifestyles - US - April 2016

    • Consumer Report
    • April 2016
    • US

    “Even though an improved economy has left Americans with a little extra money in their pockets, some are still struggling to find a balanced approach to spending. In an attempt to spend prudently while still enjoying whatever extra they have, consumers are meeting their ...

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  10. Wearable Technology - UK - December 2015

    • Consumer Report
    • December 2015
    • UK

    “Appearance and design is the third most important purchase driver for wearables, ahead of more technological features such as measurement reliability, cross-device compatibility and touch screens. This suggests that ‘wearability’ and fit to personal style tend to prevail over ...

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No. of reports 1 of 21