€ 4,400 (Excl.Tax)
This report looks at the following areas:Ownership of and interest in purchasing various technology productsConsumers' use of popular apps and websites on their devices (primarily smartphones)Consumers' health management needs and the effectiveness of health technology products in managing health issuesPersonal health information recorded by consumers and their concerns about using..."
€ 4,400 (Excl.Tax)
This report tackles questions around how consumer's purchase home internet and interact with home internet service providers (ISPs) and bundled services in Canada in 2024. Explored throughout the Report, consumer preferences around internet speed, price, spending habits and bundling will be elucidated, with a particular focus on various demographics such..."
€ 4,400 (Excl.Tax)
Consumers by and large aren’t concerned with understanding either details about the internet or how it’s delivered to their home. They just want it to work at an affordable price. For providers to sell consumers on things like multi-gig speeds or new delivery methods like fixed wireless access (FWA), they..."
€ 4,400 (Excl.Tax)
A saturated and mature mobile network market has homogenized the product and the messaging; leading to a situation where the goal is hitting the right person at the right time with the right message.
With Apple’s upcoming next level in-phone AI functionality, the market will get a much needed innovation to..."
€ 2,600 (Excl.Tax)
Our German app market forecast shows that technological advances in mobile devices and generative AI are transforming apps into personal assistants, giving consumers significant reason to use mobile apps more regularly.
Lena Rittmann- Analyst..."
€ 2,600 (Excl.Tax)
AI's emergence can help deliver new services for consumers. However, brands need to focus on delivering accuracy and safeguarding from its downsides.
Joe Birch, Technology Analyst
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€ 2,600 (Excl.Tax)
Our digital consumer research report Germany shows that the growing prominence of AI will change consumers' digital behaviours, especially when shopping and researching online. Enthusiastic, younger consumers in particular will be driving AI usage and growth.
Jan Urbanek - Principal Analyst..."
€ 2,600 (Excl.Tax)
Germans' sentiment about digital technology is ambivalent (eg data protection, impact of AI on society). Brands that embrace a balanced approach (eg offline options) and promote digital inclusion will win them over.
Dr. Jennifer Hendricks, Senior Analyst - Consumer Lifestyles, Germany
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€ 2,600 (Excl.Tax)
Telecom brands will transition from being mainly ISPs to providing a rounded service for consumers' communication, digital and entertainment needs.
Joe Birch, Technology Analyst
..."
Brazilians want to know what’s new in technology and smart devices, but cost is a barrier. AI is expected to help in areas such as health and education.
Ana Paula Gilsogamo, Senior Analyst Food & Drink, Latam
..."
€ 4,400 (Excl.Tax)
2023 saw an explosion in the capability of generative AI and consumers are growing increasingly uneasy.
Michael Lloy, Research Analyst
..."
€ 4,400 (Excl.Tax)
As an emerging product, foldable smartphones still need to enhance consumer awareness through clear and professional marketing content, and attract potential buyers through photography and multitasking scenarios enabled by flexible folding and large screens.Toby Xu, Research Analyst, Technology and Media, China
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