Video Games and Consoles

Video Games and Consoles Market Research

Mintel’s Video Games and Consoles market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Video Games and Consoles industries.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

Related to: 'Video Games and Consoles'

Related to: 'Video Games and Consoles'

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    The video game industry keeps growing each year, attracting a broad group of players. Gamers are investing in new hardware, which is driving accessory interest. Brian Benway, Senior Tech and Gaming Analyst ..."
    “There is an opportunity for brands to target the growing number of people gaming more often at home with friends and family as a way of saving money during the cost-of-living crisis. With Sony and Microsoft expected to add adverts to free-to-play games, companies such as food delivery services can..."
    “The success of the gaming industry has remained strong in 2021 and in fact many consumers are playing games more or the same amount in May 2021 compared to the height of the first UK lockdown in May 2020. Additionally, with four in 10 gamers not expecting to reduce their..."
    “2020 was a banner year for console gaming. Nintendo Switches flew out of stores as console players sought a more relaxing escape from the pandemic, while the launches of the PS5 and Xbox Series X/S ignited interest among established console players. Console brands will build on this momentum in 2021..."
    “Gaming is firmly in the spotlight of mainstream pop culture, which will help continue a streak of strong video game sales into the near future. Video game purchasers don’t really care where they buy a game as long as they are able to get the game they want for a..."
    COVID-19 has created a unique opportunity to build a bigger gaming audience including new and lapsed gamers looking for entertainment at home during the pandemic.Jan Urbanek, Research Analyst - Consumer Technology ..."