Travel Market Research

Travel Market Research

Mintel’s Travel market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Travel industry.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

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    UK Package vs Independent Holidays Report 2026

    Holiday demand remains robust and has even strengthened slightly year-on-year, with 85% of Brits intending to travel in the next 12 months. This includes notable increases in those..."

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    Multicultural America: Sports Tourism and Fan Engagement 2026

    Spectator sports and sports tourism remain resilient in the face of economic headwinds. While high costs slow attendance, 45% of US adults have attended a sports event while..."

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    UK Holidays to Spain Market Report 2026

    Geopolitical disruption in the Middle East is driving UK travellers to holiday in Spain as they pivot towards closer, perceived 'safer' destinations. However, younger travellers demonstrate a quicker..."

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    US Travel Loyalty and Booking Consumer Report 2026

    Americans still desire travel, even against economic headwinds. To facilitate this dynamic, they demand that travel providers be able to accommodate their sometimes snap decisions with responsive booking..."

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    American Lifestyles: 2026 – Adaptation in Action

    The American consumer in 2026 contends with unequal economic headwinds, cultural polarization and a growing need for mental respite. US GDP growth is uneven as tariff implementation, chip..."

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    British Lifestyles: 2026

    UK consumer spending grew by an estimated 4.6% in 2025, to £1.9 trillion. Growth remains predominantly driven by inflation, and consumers continue to take a cautious approach to..."

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    US Road Trips Consumer Report 2026

    Road trips have built upon their popularity since the pandemic, with 84% of consumers saying they've taken a road trip at some point in the last two years...."

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    UK Touring and Adventure Holidays Market Report 2026

    Geopolitical uncertainty in the Middle East is reshaping destination choices and booking patterns. UK holidaymakers will likely redirect travel plans to nearer or perceived safer alternatives. This puts..."

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    UK Skiing and Snowboarding Holidays Market Report 2026

    Niche holiday types represent a strong growth avenue for the UK holiday market, with a substantial gap between current participation and future interest. As saturation and declining novelty..."

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    Canada Vacation Travel Market Report 2026

    Canadians are eager to travel, with 79% saying they intend to take at least one overnight trip in 2026. Persistent tensions with the US equate to elevated interest..."

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    UK Cruises Market Report 2026

    While 36% of UK consumers express interest in cruising, only 24% have ever taken one. This highlights substantial untapped demand, particularly among new‑to‑cruise consumers, who account for 55%..."

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    UK Travel Money Market Report 2026

    Consumer spending on overseas holidays has continued its post-pandemic growth, rising by around 12% to £59.8 billion in 2025. Holidays remain a priority for consumers, despite ongoing cost..."

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