Holidays and Vacations Market Research

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Related to: 'Holidays and Vacations'

Related to: 'Holidays and Vacations'

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    Demand for human expertise is steady, with 9% of UK travellers planning to book their main holiday in-store, unchanged from last year. However, as AI becomes more personalised,..."
    This report looks at the following areas: Analysis of macro-economic trends in the domestic and outbound travel markets, and an overview of the current premium travel market and..."
    Amid lingering crises, younger Germans and families are growing target groups for luxury travel brands, who are reshaping luxury with experiential holidays and family celebrations. Silvia Hondt — Senior..."
    Camping and caravanning guests are twice as likely to avoid holiday rental properties because they offer fewer options to meet other travellers. As such, camping and caravan sites..."
    12% of adults have taken a group touring or adventure holiday in the last five years. The future interest level is 21%. This style of travel is not..."

    £ 2,195 (Excl.Tax)

    Brits aged 16-34 are far more interested in sea cruises than river cruises (31% vs 18%), with a particular interest in the yacht category. This presents river cruise..."

    £ 2,195£ 5,250 (Excl.Tax)

    41% of UK holidaymakers say recent protests about overtourism have put them off visiting a destination. As travellers grow more aware of their environmental impact, many are turning..."
    As in 2024, 84% of consumers plan to take a vacation in the coming year. While a steady share may be interpreted as stagnant growth, this high intent..."

    £ 3,695 (Excl.Tax)

    Travel demand is shifting towards cultural experiences and social connections. In a competitive market with strong supply and demand, destinations should focus on addressing travellers' appetite for learning...."

    £ 2,195 (Excl.Tax)

    With 53% of hotel guests expressing interest in glamping at a hotel's site, hotels are well-positioned to expand their presence in this growing industry. Interest is particularly strong..."
    On its face, the US hotel industry is doing well. However, there are factors beneath the surface that cause concern. For one, high prices have led travelers to..."
    Around half (51%) of respondents who travelled by Eurostar in the last five years took an onward rail journey (eg London to Paris, Paris to South of France,..."
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