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Travel Market Research

Mintel’s Travel market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Travel industry.

Our reports can help you:

Understand your market
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    The US multicultural population continues to grow, accounting for about four in 10 Americans. This makes identifying diverse cultural needs and preferences necessary for travel brands to understand..."
    Special interest and event travel has a strong foundation, appealing to both a person's individual passions and the widespread desire to travel. As such, one industry estimate has..."
    70% of employed adults traveled for business in the last year, giving players in the business travel sector – especially the MICE subset – confidence that recovery had..."
    As in 2024, 84% of consumers plan to take a vacation in the coming year. While a steady share may be interpreted as stagnant growth, this high intent..."
    The transportation industry remains diverse and adaptive, anchored by the dominance of personal vehicles, with 89% of consumers having used this method of transportation in the past year...."
    Human activity have caused global temperatures to rise, causing disruption to Earth's ecosystems and the lives of its inhabitants. The need to rapidly address the problem persists, even..."
    On its face, the US hotel industry is doing well. However, there are factors beneath the surface that cause concern. For one, high prices have led travelers to..."
    Just as many vacationers take a DIY approach to vacation planning, they take a similar tact when it comes to vacation activities. That is to say, 43% of..."
    Americans continue to visit theme parks, but high prices complicate the decision to visit one. They aren't spurning parks – industry revenue is up and guests report crowds..."
    98% of adults in the US use social media, translating to about 240 million users in the US, consumers spend almost four and a half hours on their..."
    Travelers are back to booking trips closer to vacation time. Booking platforms must provide the most convenient, personalized and seamless experience that they can. Mike Gallinari, Senior Travel..."
    Travel demand continues to remain strong. However, high demand and inflation have pushed prices higher, and these rising costs make TLPs all the more appealing. Mike Gallinari, Senior..."
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