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Description

Description

“Japan outbound is a mature market, reaching departures of almost 19 million in 2018. The Japanese are avid travellers enjoying the experience of foreign travel and the opportunity to explore new cultures. The depreciation of the Yen in 2013 took its toll on the market, raising travel costs and forcing outbound travel into decline for several years. Since 2016, the outbound market has made solid progress and recorded one of the strongest years of growth in 2018.”
– Jessica Kelly, Senior Tourism Analyst

What's included

What's included

Table of contents

Table of contents

  1. Introduction

    • Data Sources

      • Market Drivers

        • Population
            • Figure 1: Japan’s population, 1960-2050
            • Figure 2: Japanese population by age group, 2010-50
          • Economy
              • Figure 3: Japan’s GDP, 2011-18
            • Exchange rates
              • Figure 4: Selected exchange rates against the Japanese Yen, 2014-18
            • Tourism balance
                • Figure 5: Tourism balance, 2013-18
            • Outbound Tourism

              • Arrivals
                  • Figure 6: Japan outbound travel, 2001-18
                • Destinations
                  • Americas
                    • US
                      • Canada
                        • Other
                          • Figure 7: Outbound tourism to US destinations (000), 2013-18
                        • Asia
                          • South Korea
                            • China
                              • Taiwan
                                • Thailand
                                  • Hong Kong
                                    • Singapore
                                      • Vietnam
                                        • Philippines
                                          • Indonesia
                                            • Australia
                                              • Malaysia
                                                • India
                                                  • Macao
                                                    • Cambodia
                                                      • Other
                                                        • Figure 8: Outbound tourism to Asian destinations, 2014-18
                                                      • Europe
                                                        • Germany
                                                          • Spain
                                                            • France
                                                              • UK
                                                                • Other
                                                                  • Figure 9: Outbound tourism to selected European destinations, 2014-18
                                                              • Market Characteristics

                                                                • Pre-booking behaviour and booking methods
                                                                    • Figure 10: Information sources used for planning trips to the US, 2013 & 2018
                                                                  • Demographics
                                                                    • Purpose of visit
                                                                      • Figure 11: Purpose of trip when travelling to the US, 2013 & 2018
                                                                    • Expenditure
                                                                      • Length of stay
                                                                        • Seasonality
                                                                          • Figure 12: Japanese overseas travel by month, 2017-19
                                                                      • Transport

                                                                          • Air
                                                                            • Leading airlines
                                                                              • Japan Airlines (JAL)
                                                                                • All Nippon Airways (ANA)
                                                                                  • Jeju Air
                                                                                    • T’way Air
                                                                                      • Jin Air
                                                                                        • Leading airports
                                                                                          • Road/rail
                                                                                            • Sea
                                                                                            • Accommodation

                                                                                                • Figure 13: Japanese arrivals by type of accommodation, 2016-17
                                                                                                • Figure 14: Japanese average daily expenditure by type of accommodation, 2016-17
                                                                                            • Tour Operators and Travel Agencies

                                                                                                • Leading travel companies
                                                                                                  • JTB Corp
                                                                                                    • H.I.S Group
                                                                                                      • KNT-CT
                                                                                                        • Nippon Travel Agency (NTA)
                                                                                                          • Hankyu Travel
                                                                                                            • OTAs
                                                                                                              • Rakuten Travel
                                                                                                                • Evolable Asia
                                                                                                                  • Jalan
                                                                                                                    • JAPANiCAN.com
                                                                                                                      • Ikyu (Yahoo Japan)
                                                                                                                        • LINE
                                                                                                                        • What Next?

                                                                                                                          This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

                                                                                                                          • Market

                                                                                                                            Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

                                                                                                                          • Consumer

                                                                                                                            Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

                                                                                                                          • Brand/Company

                                                                                                                            Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

                                                                                                                          • Data

                                                                                                                            Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

                                                                                                                          Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.

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