Juice - What Innovations Consumers Want & Opportunities for the Industry - Brazil - April 2019
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This report covers the market for fruit juices, juice drinks, and smoothies in Brazil.
The market size data includes all frozen, refrigerated, or room temperature fruit or vegetable juices; pure juice, RTD (readyto-drink) nectars, and juice drinks, including carbonated juices consumers can drink without water. Coconut water is also included, and it is classified as “pure juice” (coconut juice).
Market size includes sales of juice in all retail channels and the products included are divided into:
“The survey shows 100% whole juices have appealed to consumers who are seeking healthy options, while powdered juices have attracted those who prefer affordable options without compromising taste. Products positioned in this middle range – not so cheap or so healthy – such as sweetened juice drinks and fruit nectars will have to innovate in order to remain competitive. Adding extra benefits such as high protein content and functional attributes, for example, may be a good strategy.”
– Marina Ferreira, Food and Drink Specialist
This report will cover the following areas:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.