Laptops and Desktops - US - January 2016
US $4,395.00 (Excl.Tax)Excl. Tax Buy Now
"Leading computer brands have struggled to grow their consumers computing revenue, and the market is increasingly influenced by innovative interfaces, such as touchscreen. However, opportunities remain, particularly as more resource-intensive digital content is released. The challenge for many brands moving forward will be to strike an ideal balance between the cost, functionality, and portability of their computing devices."
This report covers the following areas:
This report covers computing devices that are primarily marketed as a desktop or laptop computer. Mobile devices, such as smartphones and tablets, are not the primary focus of this report but are discussed in terms of how they have impacted the market. Topics covered in this report include household laptop and desktop ownership, purchase intent within the next 12 months, consumers’ preferred devices for online activities, and consumer attitudes toward computers and computer purchasing. This report focuses on the following types of devices:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.