Laundry Detergents and Fabric Conditioners - UK - June 2011
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The report examines the retail market for laundry detergents and fabric conditioners, including the following:
Main wash laundry detergents offered to the consumer in a range of product formats, including: powders, liquids, gels, tablets and capsules/liquid tablets. This includes standard and concentrated, biological, non-biological, two-in-one and ‘colour’ products.
Special wash detergents that includes detergents for hand washing and delicate fabrics.
Rinse conditioners used in addition to laundry detergents in order to soften, freshen and/or make drying and ironing easier, and available as standard and concentrated liquids.
Tumble dry enhancers offered as fragrance-impregnated sheets that are designed for use in tumble dryers (eg Bounce).
Stain removers that take away stains and include both pre-wash and in-wash products in powder, liquid, gel, tablet and spray format (eg Vanish).
Whiteners and colour care products used with laundry detergents for helping to maintain the brightness of colours and whiteness or whites without bleaching.
Fabric fresheners intended to refresh and revive clothes which have been worn more than once between washes and clothing that has been in storage, including fabric freshener sprays and fragranced sachets (eg Febreze).
Ironing aids that include products for ironing such as fragranced ironing waters and starch liquids or sprays.
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.