Leisure Time - China - August 2018
“Consumers nowadays pay attention to personal feelings and try to strike a work-life balance. They place emphasis on sensory and immersive experiences and explore multiple meanings through leisure products and services. Brands should provide opportunities for consumers to express their personalities even publicise their beliefs within brand contexts. What can be shared on social media and wow their social circle will serve as an extra bonus.”
– Scarlett Zhao, Associate Research Analyst
This Report looks at the following areas:
- Cater to consumers’ sense of adventure
- Work and play can go hand-in-hand
- Acquire knowledge over slotted time
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This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
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Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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