Luxury Cars - US - November 2018
"The luxury car market is expected to account for slightly over 14% of the total vehicle market for 2018, growing from 13.4% in 2013. With a growing economy, high consumer confidence, and improving wages, more and more consumers are able to splurge on a luxury vehicle. Brands will need to compete intensely with each other for the coveted Millennial luxury shopper for success today and in the future."
This report will look at the following areas:
- The market size and forecast of the US luxury vehicle market
- A profile of in-market luxury vehicle shoppers
- Reasons for buying a luxury vehicle
- Perceptions of luxury auto brands
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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