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Macau Travel and Tourism Market Report

Everything you need to make the right decisions

Providing the most comprehensive and up-to-date information and analysis of the Travel and Tourism - Macau market, and the behaviours, preferences and habits of the consumer.

Mintel has the answers you’re looking for

What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?

Key points included

  • How has Macau’s tourism economy developed since its return to Chinese sovereignty?
  • What marketing tactics is Macau using to promote its unique blend of Portuguese and southern Chinese cultural and culinary influences to travellers from Asia, and beyond?
  • To what degree is Macau’s tourism being shaped by the changing preferences of Chinese travellers?
  • Can Macau diversify its appeal beyond gaming tourism into other lucrative niche sectors?
  • How is Macau positioning itself as a ‘bucket list’ destination for travellers from South East Asia’s emerging visitor markets?
  • What challenges lie ahead as other destinations challenge its position as the ‘Las Vegas of Asia’?

Expert analysis from a specialist in the field

Written by Jessica Kelly, a leading analyst in the Tourism sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.

After more than a decade of impressive visitor and expenditure growth driven by its multi-faceted casino resorts, Macau is promoting itself as a World Centre of Tourism and Leisure, and is focusing on new family attractions and business-convention facilities to attract a broader visitor mix and increase the average length of stay. Jessica Kelly
Senior Tourism Analyst


What's included

What's included

Table of contents

Table of contents

  1. Macau: Key Facts

    • Introduction

      • Data Sources

        • Background

          • History
            • Geography
            • Attractions

              • Heritage Macau
                • Taipa and Coloane
                  • Macau Tower
                    • Gaming tourism
                      • Festivals and events
                        • Culinary tourism
                          • New attractions
                          • Tourism and the Economy

                              • Figure 1: Total visitor arrivals to Macau, 2008-25
                            • Casino-tourism economics
                                • Figure 2: Resort gaming revenues in Macau, 2008-18
                                • Figure 3: Gross receipts of mass gaming versus VIP gaming in Macau, 2010-17
                              • The MICE sector
                                • Figure 4: Total MICE revenues in Macau, 2012-18
                            • Arrivals

                              • International
                                • Figure 5: Top 10 visitor source markets to Macau, 2016-17
                              • Domestic
                                • Figure 6: Total visitor arrivals from Mainland China to Macau, 2008-18
                            • Market Characteristics

                              • International
                                • Purpose of visit
                                  • Seasonality
                                    • Length of stay
                                      • Figure 7: Tourism expenditure for overnight & same-day visitors to Macau, 2012-18
                                    • Domestic
                                      • Purpose of visit
                                        • Seasonality
                                          • Figure 8: Total monthly visitor arrivals to Macau, 2015-18
                                        • Length of stay
                                          • Figure 9: Top 10 source markets for same-day visitor arrivals/departures to Macau, 2016-17
                                      • Transport

                                        • Air
                                            • Figure 10: Total arriving & departing at Macau International Airport, 2008-18
                                          • Road
                                            • Rail
                                              • Sea
                                              • Accommodation

                                                    • Figure 11: Average monthly hotel occupancy in Macau, 2015-18
                                                • Tourism News

                                                  • What Next?

                                                    About the report

                                                    This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:

                                                    • The Consumer

                                                      What They Want. Why They Want It.

                                                    • The Competitors

                                                      Who’s Winning. How To Stay Ahead.

                                                    • The Market

                                                      Size, Segments, Shares And Forecasts: How It All Adds Up.

                                                    • The Innovations

                                                      New Ideas. New Products. New Potential.

                                                    • The Opportunities

                                                      Where The White Space Is. How To Make It Yours.

                                                    • The Trends

                                                      What’s Shaping Demand – Today And Tomorrow.

                                                    Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted.