Mintel Market Dynamics

Where Market Data Meets Market Direction

To understand a market,
you need to know more than just the numbers.

Created by our team of expert analysts and built on Mintel’s robust market size data, our new Market Dynamics reports pair comprehensive market statistics with unparalleled market intelligence to offer deep insights into the ever-evolving landscapes of CPG markets.

Telling the Stories Behind Market Statistics

What you’ll find in a Mintel Market Dynamics Report

Market size and performance

Gain immediate clarity with in-depth market data and a five year forecast.

Market segmentation

What categories are most popular with consumers, and how are they performing.

Cross-country comparison

Discover potential growth opportunities in adjacent markets and your own.

Macro socio-economic factors

Understand how broader trends are shaping the future of your market.

Market share

Measure your brand against key players with a clear view of the competitive landscape.

Product launch activity

Identify innovation trends and fine-tune your NPD with our analysts’ pick of recent launches.