Market Re-forecasts: Health and Wellbeing - US - April 2009
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Mintel has undertaken some bold initiatives that provide crucial insight into current market conditions and approaches to a range of markets moving forward. Most dramatically, Mintel conducted an exhaustive re-evaluation of consumer market forecasts of our reports.
What this means is that you can now see, in a side-by-side comparison, how Mintel viewed the market at the time a report was published, and how we view projected market growth given the current recession. Each reforecast includes a brief statement of the new forecast, reasons for the change, and an overall assessment of the current state of the market.
In addition, you'll find value in Mintel Oxygen's What's Hot, Economy in Crisis page, which provides the latest in trends, market reactions and opportunities.
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.