Market Research for
Small and New Businesses
Small and New Businesses
Stop Guessing. Start Growing.
In today’s competitive markets, understanding your consumers’ behaviors and needs is essential for growth. But conducting your own research is not always suitable, especially when budgets, time and internal resources are limited.
Mintel Reports give you immediate access to expert consumer insights – no fieldwork, no heavy up-front investment.
How do I access
Mintel Reports?
Mintel Reports?
Mintel Store is the official home of Mintel Reports, and getting your hands on our readymade, easy-to-access Market Intelligence couldn’t be easier: simply find the report you want and add it to your basket.
Once you’ve completed your purchase, you’ll receive a shareable PDF version of your chosen report, and receive access to our Mintel Clients Platform, where you’ll find supplementary industry insights from our expert analysts.
Find your report
Which Mintel report is right for you?
Market Dynamics Reports
£495/$695
Succinct analysis into how markets are evolving. Connecting the dots between our market size data, consumer sentiment and brand innovation. Perfect for small businesses.
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Quick, accessible analysis of market data
Market size, share, segmentation and best-case, worst-case and most likely market forecast scenarios.
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Compare market data across categories and countries
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Spot the whitespace and find areas for growth in your market
See which segments are growing, slowing or changing. Insight into where challenger brands can win in competitive markets.
Market Intelligence Reports
From £1,495/$1,995
A comprehensive overview of your market, combining consumer research, competitive intelligence, trends analysis and data-driven recommendations.
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Get a 360° view of your market
Detailed analysis of what’s happening in your market. Market size, market share, and real market forecast.
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Gain insight into what influences consumer behaviour and purchasing habits
Analysis of responses from 2,000 consumers (avg.) for every report. Alongside detailed demographic breakdown in the additional databook.
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Discover paths to growth with expert analyst recommendations
Winning Innovation Territories
From £2,195/$2,995
Utilising the predictive analytics of millions of real social conversations, these reports highlight the trends with the strongest momentum for today and tomorrow.
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Discover and prioritise high-potential market opportunities
Use our reports to determine which opportunities to act on now (within 12 months) and which to prepare for next(1-3 years).
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Accelerate and refine your innovation process
Leverage unpromoted social media data as an additional lens, alongside an understanding of consumer needs and the existing innovation landscape.
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Support ideation and find ways to win in your market
With granular detail on the associated factors (themes/benefits/ingredients/products) that offer clear opportunity and activation points.
Future Of Reports
£2,195/$2,995
A global snapshot of how your market performed in the last 12 months and an expert summary of what to expect in the next five years.
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Quickly identify upcoming market opportunities
Using Mintel’s GNPD we can spot emerging patterns and shifts in the market. This data, combined with our knowledge of consumer behavior, allows us to anticipate what consumers will want next.
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Understand where the market is now, and where it is headed
Our dedicated category analysts interpret complex data, connect the dots, and provide you with expert recommendations on what to expect in the next two years, five years, and even further into the future.
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Pinpoint areas for successful product development and innovation
Trusted by more than 5,000 global businesses – big and small
Take a look at what our clients have to say about Mintel.
You + Mintel:
Let’s Grow Together
Let’s Grow Together
Get the insights you need with a single report today. And when you’re ready to grow, we’ve got flexible options to support you—from category‑specific subscriptions to tailored market intelligence that fits your business.
Learn more