Marketing Financial Services to Women - US - November 2012
US $4,395.00 (Excl.Tax)Excl. Tax Buy Now
“Women’s financial needs are not really any different from men’s. Everyone needs to save money, plan for long-term goals, and make investment choices that fit their own needs and personalities. What many women do need, however, is a greater understanding of the financial opportunities that exist for them. Financial institutions and advisers need to learn how to reach them so they can help women take advantage of their opportunities and create a better future for themselves.”
– Robyn Kaiserman, Financial Services Industry Analyst
Some questions answered in this report include:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.