India Household Cleaning Market Report 2025
This Report explores evolving innovation, value drivers and claims dynamics in India's household cleaning category.
Floor cleaners now sit at the centre of household cleaning innovation in India. Together..."
India Bodycare Market Report 2025
India's bodycare market enjoys high satisfaction, particularly with body lotions and creams. Key satisfaction drivers are fragrance, odour control, and texture, presenting opportunities for innovation and differentiation.
The rise..."
India Attitudes to Desserts (including Ice Creams) Consumer Report 2025
India's dessert category is evolving under the influence of social media buzz, café culture, and rising health-consciousness, reshaping how Indians indulge.
Gen Z is emerging as the main growth..."
India Fabric Care Market Report 2025
Fabric care in India is entering a new phase of expectation-led growth. As usage deepens and routines become more sophisticated, consumers are no longer evaluating products on cleaning..."
India Suncare Market Report 2025
Suncare's share of skincare launches in India more than tripled over the past decade, indicating a category that is coming of age. However, usage remains low, with only..."
India Fragrance Trends in BPC Report 2025
Fragrance plays a pivotal role in influencing Indian consumers within BPC categories. This Report outlines key trends shaping purchase behaviour across fragrance themes, descriptors and scent intensity. Current..."
India Soap, Bath and Shower Market Report 2025
India's shower routines continue to be anchored in bar soap usage, underpinned by affordability and entrenched habits. Growth for body washes lies in segmentation and premiumisation, with clear..."
India Pet Grooming Market Report 2025
India's pet grooming market is rapidly evolving, driven by the humanisation of pets and shifting consumer priorities. Younger Millennials are leading this change, investing in premium grooming products,..."
India Shampoos and Conditioners Market Report 2025
This Report examines the dynamic landscape of the shampoos and conditioners market in India, focusing on evolving consumer preferences and haircare needs.
It highlights prevalent scalp concerns such as..."
India Packaged Cakes, Rolls, Croissants and Other Sweet Baked Goods Market Report 2025
Packaged sweet bakery is an indulgence-led category that has largely remained untouched by the healthy snacking trend. However, it lacks the strong dessert appeal of ice cream, mithai..."
India Hair Treatments Market Report 2025
The hair treatments category has seen steady growth over the past five years. NPD is increasingly driven by serums, while traditional hair oils' share in hair treatment launches..."
India Hair Oils Market Report 2025
Hair oil usage in India is on the decline, particularly in urban areas and among younger consumers, who perceive the format as inconvenient for their fast-paced, modern lifestyles...."
