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Men's Grooming – Indian Consumer – 2019

Keep appearance as a main point when communicating product benefits; capitalise on facial haircare/shaving products to promote skincare benefits.

Rimpie Panjwani, Sr. Analyst - BPC India Consumer Report

EXECUTIVE SUMMARY

KEY TRENDS

  • Key drivers
  • Global trends and how they are playing out in India

CONSUMER INSIGHTS

  • Chapter 1: Appearance requirements
  • Chapter 2: Skincare
  • Chapter 3: Haircare
  • Chapter 4: Shaving and beard care

MARKET APPLICATIONS

  • Opportunities
  • Who's innovating
  • Global innovations

APPENDIX

MINTEL INDIAN CONSUMER – OTHER REPORTS AVAILABLE

What you get

What's included

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Table of contents

  1. executive summary

    • [Graph] India: Skincare, haircare and shaving product launch activity with 'male' claims, 2016-Jun 2019
    • [Graph] India: Top claims in men's facial skincare launches, 2017-18
    • [Graph] India: "Which of the following do you agree with? Please select all that apply", select statements, 2019
  2. key trends

    • Key drivers
    • Global trends and how they are playing out in India
  3. consumer insights

    • Chapter 1: Appearance requirements
    • Chapter 2: Skincare
    • [Graph] India: User groups based on skincare products used, by region, 2019
    • [Graph] India: Facial skincare product usage, by age, 2019
    • Chapter 3: Haircare
    • [Graph] India: Men's hair product usage, by age, 2019
    • Chapter 4: Shaving and beard care
    • [Graph] India: "Which of the following men's grooming products have you used on your face in the last six months? Please select all that apply", % of consumers, 2019
    • [Graph] India: Top 10 claims in shaving and depilatory products for men, Jan 2016-Jun 2019
  4. market applications

    • Opportunities
    • Who's innovating
    • Global innovations
  5. appendix

    • MINTEL INDIAN CONSUMER – OTHER REPORTS AVAILABLE

      Men's Grooming – Indian Consumer – 2019

      £1,950.29 (Excl.Tax)