Menswear - UK - March 2019
Covered in this report
This report examines the UK menswear market. It predominantly looks at the men’s clothing market and the market size excludes underwear, footwear and fashion accessories, although these categories may be discussed where relevant.
The consumer research includes the following;
- How men shop for clothing
- What size clothing men buy
- Attitudes towards sizing and fit
- Interest in innovations
- Clothes shopping behaviours
“After a sustained period of strong growth, the UK menswear market is slowing and the outlook is more challenging, particularly as competition has continued to rise. To succeed, retailers need to have a clear understanding of their menswear customer and be able to offer them a compelling and differentiated product mix. However, they also need to understand how important convenience is to men and make shopping for menswear as frictionless as possible, and investment in technology will be the easiest way to achieve this goal.”
– Samantha Dover, Senior Retail Analyst
This report will cover the following areas:
- Online fuelling growth in the UK menswear market
- A competitive environment for premium brands
- Changing the menswear marketing message
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
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