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MICE Worldwide - June 2018

“Conference attendees are no longer content to sit passively through endless lectures, presentations and roundtables. Especially with the rise of the Millennial cohort, participants demand to play a more active role in the events that they attend.”
- Jessica Kelly, Senior Tourism Analyst

This report looks at the following areas:

  • What is the outlook for MICE events by industry?
  • What is the outlook for MICE events by major country/region?
  • How is technology impacting meetings?
  • What is the potential for online booking of MICE events?
  • What role do travel management companies (TMCs) play in the MICE sector?
  • What are the trends concerning incentive travel?
  • Which are the leading destinations for international association meetings?
  • Where are the biggest exhibition halls located?

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Table of contents

  1. Introduction

    • Key Findings

      • Data Sources

        • Abbreviations

          • Issues in the Market

            • General Data Protection Regulation (GDPR)
              • Hotel chains lower MICE booking commissions
                • Interactive events
                  • Security at MICE events
                  • Global Summary

                      • Demographic trends
                        • Figure 1: World population trend by major region, 2015-2050
                        • Figure 2: World population trend by major region & age cohort, 2015-40
                      • Economic outlook
                        • Figure 3: Overview of the World Economic Outlook projections*, April 2018
                      • Interest-rate trends
                        • Figure 4: Outlook for interest rates by currency zone in 3 months & 12 months (%),13 March 2018
                      • Currency trends
                        • Figure 5: Outlook for foreign exchange rates, 14 March 2018
                      • Trend in spending on business travel & tourism
                        • Figure 6: Forecasted growth in spending on business travel & tourism* by world region, 2017-28
                      • Top ten countries for business-travel expenditure
                        • Figure 7: Top 10 countries for expenditure on business travel & tourism*, 2017 & 2028
                    • General Data Protection Regulation (GDPR)

                        • Risk of heavy fines for non-compliance
                          • ‘Opting out’ function essential
                            • Implications for meetings
                              • Hotel agreements
                                • TMCs and technology providers
                                  • Meeting requester consent
                                    • Participant consent
                                      • Individual’s right to withdraw data
                                      • Hotel Chains Lower MICE Booking Commissions

                                          • Marriot the first to move
                                            • Agents not happy
                                              • Marriott to get fewer bookings?
                                                • Marriott cancelled meeting with Meeting Planners Unite head
                                                  • Hilton follows suit
                                                    • IHG has also lowered commissions
                                                      • Travel agents concerned
                                                        • Tiered commission structure in future?
                                                          • The big boys keep 10%, however
                                                            • Warwick and Dream buck the trend
                                                            • Interactive Events

                                                                • Proxfinity fosters targeted networking
                                                                  • Case-study results
                                                                    • Doctors seek interaction
                                                                    • Security at MICE Events

                                                                        • The exhibitions and meetings safety and security initiative
                                                                          • Goal of the initiative
                                                                            • Current state of the industry
                                                                              • The terrorist threat
                                                                                • Safety and security number one concern in MPI survey
                                                                                  • Apps to ensure personal safety
                                                                                    • Security and technology go together
                                                                                      • Heat maps used for analysis
                                                                                        • ‘Realtime Crowd Insights’
                                                                                        • The Importance of Destination Selection

                                                                                            • Safest and most dangerous destinations for incentive travel
                                                                                              • Figure 8: The safest destinations worldwide, 2018
                                                                                            • Most dangerous destinations in world for incentive travel
                                                                                              • Figure 9: The most dangerous destinations worldwide, 2018
                                                                                            • Creating a meeting and event security plan
                                                                                            • Incentive Travel

                                                                                                • Current trends in incentive travel
                                                                                                  • Importance of infrastructure
                                                                                                    • Transformational travel
                                                                                                      • A desire for wellness
                                                                                                        • Employee engagement
                                                                                                          • Personalisation to the fore
                                                                                                            • Incentive travel budgets increasing
                                                                                                              • Figure 10: Percentage of incentive organisers planning to increase the number of people eligible for the travel rewards, 2015-17
                                                                                                              • Figure 11: Percentage of incentive organisers planning to increase their incentive budgets, 2015-17
                                                                                                              • Figure 12: Incentive travel spending per participant, 2015-17
                                                                                                            • Savings still sought after
                                                                                                            • Accor Reinforces its MICE Offering

                                                                                                                  • Figure 13: Noctis’ venue portfolio, 2018
                                                                                                                • AccorHotels acquired 40% of Potel & Chabot
                                                                                                                • Exhibitions

                                                                                                                    • Fourth-quarter 2017 shows growth in US
                                                                                                                      • Figure 14: Quarterly CEIR total index for the overall exhibition industry, year-on-year growth, Q1 2011-Q4 2017
                                                                                                                      • Figure 15: Quarterly CEIR total index for the overall exhibition industry vs. quarterly real GDP, year-on-year growth, Q1 2008-Q4 2017
                                                                                                                      • Figure 16: Quarterly CEIR metrics for the overall exhibition industry, year-on-year growth, Q4 2017
                                                                                                                      • Figure 17: Quarterly CEIR metrics for the overall exhibition industry, year-on-year growth, Q4 2009-17
                                                                                                                    • Exhibition venues
                                                                                                                      • Figure 18: Venues & indoor exhibition space by region, 2017
                                                                                                                      • Figure 19: Venues by size segment by region , 2017
                                                                                                                    • Leading countries for exhibition space
                                                                                                                      • Figure 20: Countries with a minimum of 200,000 square metres of indoor exhibition space in 2017
                                                                                                                    • Ten biggest exhibition spaces
                                                                                                                      • Figure 21: Top 10 exhibition venues ranked by indoor exhibition space, 2018
                                                                                                                    • Messe Hannover, the world’s biggest
                                                                                                                      • Global Business & Markets
                                                                                                                      • Intermediaries

                                                                                                                          • Convergence between travel and event functions
                                                                                                                            • The report’s key findings
                                                                                                                              • Impediments to consolidation reduced
                                                                                                                                • Motivations for consolidation
                                                                                                                                  • Electronic RFP
                                                                                                                                    • Business objectives of various market players
                                                                                                                                        • Figure 22: Objective of various players in marketplace, 2015
                                                                                                                                      • Corporate/association buyers vs. third-party buyers
                                                                                                                                        • Figure 23: Differences between corporate/association buyers and third-party planner drivers for eRFP use, 2015
                                                                                                                                      • eRFPs overload
                                                                                                                                        • A symbiotic relationship?
                                                                                                                                          • eRFP spam
                                                                                                                                            • Will common platforms be the solution?
                                                                                                                                              • Online intermediaries
                                                                                                                                                • MICE segment booking not up to date
                                                                                                                                                  • Online bookings by venue type
                                                                                                                                                    • Figure 24: Online meeting bookings by type of venue, 2017
                                                                                                                                                  • Size of meetings booked online
                                                                                                                                                    • Length of meetings booked online, booking window, days of the week and extras
                                                                                                                                                      • Figure 25: Online meeting bookings by length of meeting, 2017
                                                                                                                                                    • Booking window
                                                                                                                                                      • Figure 26: Average lead time for meetings booked online, 2017
                                                                                                                                                    • The most popular days to meet
                                                                                                                                                      • Figure 27: Online meeting bookings by day of week held, 2017
                                                                                                                                                    • Extras booked during the meeting
                                                                                                                                                      • Expedia’s MICE booking platform
                                                                                                                                                        • Expedia targets hotels not TMCs
                                                                                                                                                          • Industry insight
                                                                                                                                                            • Interview with Felix Undeutsch, head of MICE for the Expedia group
                                                                                                                                                              • Bizly
                                                                                                                                                                • Booking a small meeting as onerous as large conference
                                                                                                                                                                  • Beta-testing phase
                                                                                                                                                                    • Real-time messaging
                                                                                                                                                                      • 10,000 venues in network
                                                                                                                                                                        • Growth potential for small meetings
                                                                                                                                                                          • Meetingsbooker.com
                                                                                                                                                                            • An online marketplace for meeting rooms
                                                                                                                                                                              • Short booking window drives online adoption
                                                                                                                                                                                • A rise in non-traditional venues
                                                                                                                                                                                  • Hotel partners
                                                                                                                                                                                    • Content important
                                                                                                                                                                                      • Customer reviews too
                                                                                                                                                                                        • Interstate Europe teams up with Meetingsbooker.com
                                                                                                                                                                                          • Meetingsbooker.com partners with Regus
                                                                                                                                                                                            • CWT Meetings Events partners with Meetingsbooker.com
                                                                                                                                                                                              • Groupize
                                                                                                                                                                                                • Groupize’s solution
                                                                                                                                                                                                  • Figure 28: Comparison between traditional approach to booking meetings & Groupize approach, 2018
                                                                                                                                                                                                • A hybrid model
                                                                                                                                                                                                  • Groupize is partnered with Concur
                                                                                                                                                                                                    • Groupize Meetings Complexity Index
                                                                                                                                                                                                      • Meeting planners
                                                                                                                                                                                                        • Corporate planners
                                                                                                                                                                                                          • Convention service managers
                                                                                                                                                                                                            • Event planners
                                                                                                                                                                                                              • Association planners
                                                                                                                                                                                                                • WizMeetings International, a niche player
                                                                                                                                                                                                                  • Personal contacts are key
                                                                                                                                                                                                                    • Event management
                                                                                                                                                                                                                      • Outlook Creative Group
                                                                                                                                                                                                                        • The ‘client’ pays nothing
                                                                                                                                                                                                                          • Booking trends
                                                                                                                                                                                                                            • ConferenceDirect, a medium-sized meeting planner
                                                                                                                                                                                                                              • Figure 29: Breakdown of number of rooms booked per event, 2017
                                                                                                                                                                                                                              • Figure 30: Trend in ConferenceDirect’s hotel bookings for events, 2015-17
                                                                                                                                                                                                                            • Housing management services
                                                                                                                                                                                                                              • Top US MICE destinations
                                                                                                                                                                                                                                • Figure 31: Top 50 US MICE destinations by number of MICE hotel nights in 2017
                                                                                                                                                                                                                              • Where do meeting planners meet?
                                                                                                                                                                                                                                • Figure 32: Top 7 conferences attended by meeting planners in North America, 2017-18
                                                                                                                                                                                                                                • Figure 33: Percentage of each type of meeting planner who attended the event, 2017-18
                                                                                                                                                                                                                              • Airbnb re-enters the MICE arena
                                                                                                                                                                                                                                • South by Southwest and the Democratic convention
                                                                                                                                                                                                                                  • Airbnb launches new MICE tool
                                                                                                                                                                                                                                    • Good for local image
                                                                                                                                                                                                                                      • Airbnb partners with event and travel-guide platforms
                                                                                                                                                                                                                                      • MICE in Selected Major Country Markets

                                                                                                                                                                                                                                          • China
                                                                                                                                                                                                                                            • France
                                                                                                                                                                                                                                              • Professional tradeshows
                                                                                                                                                                                                                                                • Figure 34: Leading incoming source markets for professional tradeshows in France, 2016
                                                                                                                                                                                                                                              • Conventions
                                                                                                                                                                                                                                                • Figure 35: Conventions in France by business sector, 2016
                                                                                                                                                                                                                                              • Germany
                                                                                                                                                                                                                                                • Figure 36: Key MICE figures for 2016
                                                                                                                                                                                                                                                • Figure 37: Breakdown of German MICE venues* by type, 2016
                                                                                                                                                                                                                                              • Incoming attendees rising sharply
                                                                                                                                                                                                                                                • Figure 38: Foreign participants at MICE events in Germany, 2006-16
                                                                                                                                                                                                                                              • MICE events by type
                                                                                                                                                                                                                                                • Figure 39: Events by type in 2016
                                                                                                                                                                                                                                              • Industry insight
                                                                                                                                                                                                                                                • Interview with Matthias Schultze, managing director of the GCB
                                                                                                                                                                                                                                                  • Japan
                                                                                                                                                                                                                                                    • Figure 40: Numbers of international congresses* held in Japan, 2007-16
                                                                                                                                                                                                                                                  • City ranking
                                                                                                                                                                                                                                                    • Figure 41: Ranking of top cities for international conferences in Japan, 2012-16
                                                                                                                                                                                                                                                  • Participant numbers
                                                                                                                                                                                                                                                    • Figure 42: Participants at international congresses held in Japan with overseas & local breakdown, 2007-16
                                                                                                                                                                                                                                                  • Make Japan the number-one Asian destination
                                                                                                                                                                                                                                                    • UK
                                                                                                                                                                                                                                                      • 2017 results and outlook for 2018
                                                                                                                                                                                                                                                        • US
                                                                                                                                                                                                                                                          • Figure 43: US meetings volume by meeting type & host type, 2016
                                                                                                                                                                                                                                                        • Growth of over 20% since 2009
                                                                                                                                                                                                                                                          • Figure 44: Trend in US MICE industry, 2009-16
                                                                                                                                                                                                                                                          • Figure 45: Direct spending on MICE by category of expenditure, 2016
                                                                                                                                                                                                                                                          • Figure 46: Average direct expenditure on meetings by origin of participants, 2016
                                                                                                                                                                                                                                                      • MICE Outlook for 2018

                                                                                                                                                                                                                                                          • Asia Pacific
                                                                                                                                                                                                                                                            • Figure 47: Breakdown of meetings by type, forecast, 2018
                                                                                                                                                                                                                                                            • Figure 48: Trend in activity level of meetings by type, forecast, 2018
                                                                                                                                                                                                                                                          • Meeting size
                                                                                                                                                                                                                                                            • Figure 49: Trend in number of attendees by type of meeting, forecast, 2018
                                                                                                                                                                                                                                                          • Length of meetings
                                                                                                                                                                                                                                                            • Figure 50: Days per meeting, % change, 2018 vs. 2017
                                                                                                                                                                                                                                                          • Budgeting and expenditure
                                                                                                                                                                                                                                                            • Figure 51: Cost (excluding air transport) per participant by type of meeting, forecast, 2018
                                                                                                                                                                                                                                                            • Figure 52: Change in cost (excluding air transport) per participant by type of meeting, forecast, 2018
                                                                                                                                                                                                                                                          • Europe
                                                                                                                                                                                                                                                            • Figure 53: Breakdown of meetings by type, by country (%), forecast, 2018
                                                                                                                                                                                                                                                          • Number of meetings to remain largely unchanged
                                                                                                                                                                                                                                                            • Figure 54: Trend in activity level of meetings by type (%), forecast, 2018
                                                                                                                                                                                                                                                          • Meeting size largely unchanged
                                                                                                                                                                                                                                                            • Figure 55: Number of attendees by type of meeting (%), forecast, 2018
                                                                                                                                                                                                                                                          • Meeting to be shorter across region
                                                                                                                                                                                                                                                            • Figure 56: Days per meeting, % change, 2018 vs. 2017
                                                                                                                                                                                                                                                          • Budgeting and expenditure
                                                                                                                                                                                                                                                            • Figure 57: Cost (excluding air transport) per participant by type of meeting, forecast, 2018
                                                                                                                                                                                                                                                            • Figure 58: Change in cost (excluding air transport) per participant by type of meeting, forecast, 2018
                                                                                                                                                                                                                                                          • North America
                                                                                                                                                                                                                                                            • Particular to Canada
                                                                                                                                                                                                                                                              • Figure 59: Breakdown of meetings by type, forecast, 2018
                                                                                                                                                                                                                                                              • Figure 60: Trend in activity level of meetings by type, forecast, 2018
                                                                                                                                                                                                                                                            • Larger meetings
                                                                                                                                                                                                                                                              • Figure 61: Number of attendees by type of meeting, forecast, 2018
                                                                                                                                                                                                                                                            • Meeting length to be unchanged
                                                                                                                                                                                                                                                              • Figure 62: Days per meeting, % change, 2018 vs. 2017
                                                                                                                                                                                                                                                            • Budgeting and expenditure
                                                                                                                                                                                                                                                              • Figure 63: Cost (excluding air transport) per participant by type of meeting, forecast, 2018
                                                                                                                                                                                                                                                              • Figure 64: Change in cost (excluding air transport) per participant by type of meeting, forecast, 2018
                                                                                                                                                                                                                                                          • Top 10 International Meeting Cities

                                                                                                                                                                                                                                                                • Figure 65: UIA database details, 2015-16
                                                                                                                                                                                                                                                                • Figure 66: Top 10 international meeting cities, 2016
                                                                                                                                                                                                                                                            • Brussels

                                                                                                                                                                                                                                                                • SWOT analysis
                                                                                                                                                                                                                                                                  • Strengths
                                                                                                                                                                                                                                                                    • Weaknesses
                                                                                                                                                                                                                                                                      • Opportunities
                                                                                                                                                                                                                                                                        • Threats
                                                                                                                                                                                                                                                                          • Overview
                                                                                                                                                                                                                                                                            • Figure 67: Brussels’ venues for 1,000 or more, 2018
                                                                                                                                                                                                                                                                          • Brussels’ 5 convention districts
                                                                                                                                                                                                                                                                            • Rogier district
                                                                                                                                                                                                                                                                              • Grand-Place district
                                                                                                                                                                                                                                                                                • Midi district
                                                                                                                                                                                                                                                                                  • Louise district
                                                                                                                                                                                                                                                                                    • Europe district
                                                                                                                                                                                                                                                                                    • Singapore

                                                                                                                                                                                                                                                                                        • SWOT analysis
                                                                                                                                                                                                                                                                                          • Strengths
                                                                                                                                                                                                                                                                                            • Weaknesses
                                                                                                                                                                                                                                                                                              • Opportunities
                                                                                                                                                                                                                                                                                                • Threats
                                                                                                                                                                                                                                                                                                  • Overview
                                                                                                                                                                                                                                                                                                    • Changi Exhibition Centre
                                                                                                                                                                                                                                                                                                      • Marina Bay Sands
                                                                                                                                                                                                                                                                                                        • Raffles City Convention Centre
                                                                                                                                                                                                                                                                                                          • Park Avenue Convention Centre
                                                                                                                                                                                                                                                                                                            • Resorts World Convention Centre
                                                                                                                                                                                                                                                                                                              • Singapore EXPO & MAX Atria @ Singapore EXPO
                                                                                                                                                                                                                                                                                                                • Suntec Singapore Convention & Exhibition Centre
                                                                                                                                                                                                                                                                                                                  • Figure 68: Conventional meeting venues in Singapore, 2018
                                                                                                                                                                                                                                                                                                                • Other venues
                                                                                                                                                                                                                                                                                                                • Seoul

                                                                                                                                                                                                                                                                                                                    • SWOT analysis
                                                                                                                                                                                                                                                                                                                      • Strengths
                                                                                                                                                                                                                                                                                                                        • Weaknesses
                                                                                                                                                                                                                                                                                                                          • Opportunities
                                                                                                                                                                                                                                                                                                                            • Threats
                                                                                                                                                                                                                                                                                                                              • Overview
                                                                                                                                                                                                                                                                                                                                • Figure 69: Seoul’s convention centres, 2018
                                                                                                                                                                                                                                                                                                                              • The 63 Convention Center
                                                                                                                                                                                                                                                                                                                                • Figure 70: Details of 63 Convention Center meeting rooms, 2018
                                                                                                                                                                                                                                                                                                                              • Major events held at the 63 Convention Center
                                                                                                                                                                                                                                                                                                                                • Nearby attractions
                                                                                                                                                                                                                                                                                                                                  • aT Center
                                                                                                                                                                                                                                                                                                                                    • Figure 71: Details of aT Center meeting rooms & exhibition halls, 2018
                                                                                                                                                                                                                                                                                                                                  • AW Convention Center
                                                                                                                                                                                                                                                                                                                                    • Figure 72: Details of AW Convention Center meeting rooms, 2018
                                                                                                                                                                                                                                                                                                                                  • Major events held at AW Convention Center
                                                                                                                                                                                                                                                                                                                                    • Nearby attractions
                                                                                                                                                                                                                                                                                                                                      • Coex Convention & Exhibition Center
                                                                                                                                                                                                                                                                                                                                        • Figure 73: Details of Coex’s meeting rooms, 2018
                                                                                                                                                                                                                                                                                                                                        • Figure 74: Details of Coex’s exhibition halls, 2018
                                                                                                                                                                                                                                                                                                                                      • Green Coex
                                                                                                                                                                                                                                                                                                                                        • IT features
                                                                                                                                                                                                                                                                                                                                          • World Trade Center Seoul
                                                                                                                                                                                                                                                                                                                                            • Starfield Coex Mall
                                                                                                                                                                                                                                                                                                                                              • City Air Terminal
                                                                                                                                                                                                                                                                                                                                                • Hotels
                                                                                                                                                                                                                                                                                                                                                  • International offices
                                                                                                                                                                                                                                                                                                                                                    • Theatres
                                                                                                                                                                                                                                                                                                                                                      • Casino & Coex Artium
                                                                                                                                                                                                                                                                                                                                                        • Major events
                                                                                                                                                                                                                                                                                                                                                          • Nearby attractions
                                                                                                                                                                                                                                                                                                                                                            • Sejong University Convention Center
                                                                                                                                                                                                                                                                                                                                                              • Figure 75: Details of Sejong University Convention Center’s meeting rooms, 2018
                                                                                                                                                                                                                                                                                                                                                            • SETEC
                                                                                                                                                                                                                                                                                                                                                              • Figure 76: Details of SETEC’s meeting rooms, 2018
                                                                                                                                                                                                                                                                                                                                                            • Conventions and exhibitions
                                                                                                                                                                                                                                                                                                                                                              • Figure 77: Details of SETEC’s exhibition halls, 2018
                                                                                                                                                                                                                                                                                                                                                            • Major events
                                                                                                                                                                                                                                                                                                                                                              • Nearby attractions
                                                                                                                                                                                                                                                                                                                                                              • Paris

                                                                                                                                                                                                                                                                                                                                                                  • SWOT analysis
                                                                                                                                                                                                                                                                                                                                                                    • Strengths
                                                                                                                                                                                                                                                                                                                                                                      • Weaknesses
                                                                                                                                                                                                                                                                                                                                                                        • Opportunities
                                                                                                                                                                                                                                                                                                                                                                          • Threats
                                                                                                                                                                                                                                                                                                                                                                            • Overview
                                                                                                                                                                                                                                                                                                                                                                              • Statistical profile of Parisian congresses in 2016
                                                                                                                                                                                                                                                                                                                                                                                  • Figure 78: Comparison of the 10 main fields of activity regarding number of congresses between 2015 & 2016
                                                                                                                                                                                                                                                                                                                                                                                  • Figure 79: Trend in seasonality of congresses, 2015-16
                                                                                                                                                                                                                                                                                                                                                                                • Convention and meeting venues
                                                                                                                                                                                                                                                                                                                                                                                  • GL Events
                                                                                                                                                                                                                                                                                                                                                                                    • Viparis
                                                                                                                                                                                                                                                                                                                                                                                      • Cité des Sciences et de l’Industrie – UNIVERSCIENCE
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 80: Details of meeting space at Cité des Sciences et de l’Industrie, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Espace Champerret – Viparis
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 81: Details of meeting space at Espace Champerret, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Les Salles du Carrousel – Viparis
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 82: Details of meeting space at Les Salles du Carrousel, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Maison de la Mutualité – GL Events
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 83: Details of meeting space at Maison de la Mutualité, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Palais Brongniart – GL Events
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 84: Details of meeting space at Palais Brongniart, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Palais des Congrès de Paris – Viparis
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 85: Details of meeting space at Palais des Congrès de Paris, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Paris Expo Porte de Versailles – Viparis
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 86: Details of meeting space at Paris Expo Porte de Versailles, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Disney Business Solutions
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 87: Details of meeting space at Disney Business Solutions, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Espace Grande Arche – Viparis
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 88: Details of meeting space at Espace Grande Arche, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Palais des Congrès d’Issy – Viparis
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 89: Details of meeting space at Palais des Congrès d’Issy, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Palais des Congrès de Versailles – Viparis
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 90: Details of meeting space at Palais des Congrès de Versailles, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Paris Le Bourget – Viparis
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 91: Details of meeting space at Paris Le Bourget, 2018
                                                                                                                                                                                                                                                                                                                                                                                      • Paris Nord Villepinte – Viparis
                                                                                                                                                                                                                                                                                                                                                                                        • Figure 92: Details of meeting space at Paris Nord Villepinte, 2018
                                                                                                                                                                                                                                                                                                                                                                                    • Vienna

                                                                                                                                                                                                                                                                                                                                                                                        • SWOT analysis
                                                                                                                                                                                                                                                                                                                                                                                          • Strengths
                                                                                                                                                                                                                                                                                                                                                                                            • Weaknesses
                                                                                                                                                                                                                                                                                                                                                                                              • Opportunities
                                                                                                                                                                                                                                                                                                                                                                                                • Threats
                                                                                                                                                                                                                                                                                                                                                                                                  • Overview
                                                                                                                                                                                                                                                                                                                                                                                                    • Figure 93: Summary of conferences & meetings in Vienna, 2017
                                                                                                                                                                                                                                                                                                                                                                                                  • International congresses have greatest economic impact
                                                                                                                                                                                                                                                                                                                                                                                                    • Expansion of meetings-related infrastructure
                                                                                                                                                                                                                                                                                                                                                                                                      • Outlook for large-scale congresses in 2018
                                                                                                                                                                                                                                                                                                                                                                                                        • Highlights of Vienna meetings industry 2018
                                                                                                                                                                                                                                                                                                                                                                                                          • Major conference centres
                                                                                                                                                                                                                                                                                                                                                                                                            • Austria Center Vienna
                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 94: Details of meeting space at Austria Center Vienna, 2018
                                                                                                                                                                                                                                                                                                                                                                                                            • Gösserhalle by VEEM Event GmbH
                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 95: Details of meeting space at Gösserhalle by VEEM Event, 2018
                                                                                                                                                                                                                                                                                                                                                                                                            • HOFBURG Vienna
                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 96: Details of meeting space at HOFBURG Vienna, 2018
                                                                                                                                                                                                                                                                                                                                                                                                            • Marx Halle
                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 97: Details of meeting space at Marx Halle, 2018
                                                                                                                                                                                                                                                                                                                                                                                                            • Messe Wien Exhibition & Congress Center
                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 98: Details of meeting space at Messe Wien Exhibition & Congress Center, 2018
                                                                                                                                                                                                                                                                                                                                                                                                            • Wiener Stadthalle
                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 99: Details of meeting space at Wiener Stadthalle, 2018
                                                                                                                                                                                                                                                                                                                                                                                                          • Tokyo

                                                                                                                                                                                                                                                                                                                                                                                                              • SWOT analysis
                                                                                                                                                                                                                                                                                                                                                                                                                • Strengths
                                                                                                                                                                                                                                                                                                                                                                                                                  • Weaknesses
                                                                                                                                                                                                                                                                                                                                                                                                                    • Opportunities
                                                                                                                                                                                                                                                                                                                                                                                                                      • Threats
                                                                                                                                                                                                                                                                                                                                                                                                                        • Overview
                                                                                                                                                                                                                                                                                                                                                                                                                          • Tokyo International Forum (TIF)
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 100: Details of meeting space at Tokyo International Forum, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • Tokyo Big Sight
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 101: Details of meeting space at Tokyo Big Sight, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • Hikarie Hall
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 102: Details of meeting space at Hikarie Hall, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • Tokyo Fashion Town (TFT) Hall
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 103: Details of meeting space at Tokyo Fashion Town, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • Tokyo Midtown
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 104: Details of meeting space at Tokyo Midtown, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • Toranomon Hills Forum
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 105: Details of meeting space at Toranomon Hills Forum, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • Tokyo Conference Center Shinagawa
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 106: Details of meeting space at Tokyo Conference Center Shinagawa, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • Tokyo Conference Center Ariake
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 107: Details of meeting space at Tokyo Conference Center Ariake, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • Toshi Center Hotel
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 108: Details of meeting space at the Toshi Center Hotel, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • JP TOWER Hall &
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 109: Details of meeting space at JP TOWER Hall &, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • Tokyo Convention Hall
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 110: Details of meeting space at Tokyo Convention Hall, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • Roppongi Academyhills
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 111: Details of meeting space at Roppongi Academyhills, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                          • Coming events to Tokyo
                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 112: Calendar of coming MICE events in Tokyo, 2018-26
                                                                                                                                                                                                                                                                                                                                                                                                                        • Bangkok

                                                                                                                                                                                                                                                                                                                                                                                                                            • SWOT analysis
                                                                                                                                                                                                                                                                                                                                                                                                                              • Strengths
                                                                                                                                                                                                                                                                                                                                                                                                                                • Weaknesses
                                                                                                                                                                                                                                                                                                                                                                                                                                  • Opportunities
                                                                                                                                                                                                                                                                                                                                                                                                                                    • Threats
                                                                                                                                                                                                                                                                                                                                                                                                                                      • Overview
                                                                                                                                                                                                                                                                                                                                                                                                                                        • Figure 113: Overview of Thai MICE market, fiscal years* 2016-17
                                                                                                                                                                                                                                                                                                                                                                                                                                      • Incoming MICE source markets
                                                                                                                                                                                                                                                                                                                                                                                                                                        • Figure 114: Incoming source markets for MICE arrivals in Thailand, FY 2017
                                                                                                                                                                                                                                                                                                                                                                                                                                      • Bangkok’s convention and exhibition centres
                                                                                                                                                                                                                                                                                                                                                                                                                                        • Ah Yat Abalone Convention Hall
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 115: Details of meeting space at Ah Yat Abalone Convention Hall, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                        • Bangkok International Trade & Exhibition Centre (BITEC)
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 116: Details of meeting space at BITEC, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                        • Centara Grand & Bangkok Convention Centre at CentralWorld
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 117: Details of meeting space at Centara Grand & Bangkok Convention Centre at CentralWorld, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                        • IMPACT Muang Thong Thani
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 118: Details of meeting space at IMPACT Muang Thong Thani, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                        • KBank Siam Pic-Ganesha Center of Performing Arts
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 119: Details of meeting space at KBank Siam Pic-Ganesha Center of Performing Arts, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                        • Novotel Bangkok Sukhumvit 20
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 120: Details of meeting space at Novotel Bangkok Sukhumvit 20, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                        • Royal Paragon Hall
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 121: Details of meeting space at Royal Paragon Hall, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                        • Royal Thai Navy Convention Hall
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 122: Details of meeting space at Royal Thai Navy Convention Hall, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                        • Museum of Floral Culture
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Queen Sirikit National Convention Center
                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 123: Details of meeting space at Queen Sirikit National Convention Center, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Energy Complex
                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 124: Details of meeting space at Energy Complex, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                          • United Nations Conference Centre
                                                                                                                                                                                                                                                                                                                                                                                                                                              • Figure 125: Details of meeting space at United Nations Conference Centre, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                          • Berlin

                                                                                                                                                                                                                                                                                                                                                                                                                                              • SWOT analysis
                                                                                                                                                                                                                                                                                                                                                                                                                                                • Strengths
                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Weaknesses
                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Opportunities
                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Threats
                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Overview
                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 126: Trend in events & participants in Berlin, 2008-17
                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 127: Overnights generated by the MICE sector in Berlin, 2008-17
                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 128: Gross revenue* generated by conference & congress participants, 2008-17
                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Major venues
                                                                                                                                                                                                                                                                                                                                                                                                                                                          • The Estrel Congress Center
                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 129: Details of meeting space at Estrel Congress Center, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                          • CityCube Berlin
                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 130: Details of meeting space at CityCube Berlin, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                          • InterContinental Berlin
                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 131: Details of meeting space at InterContinental Berlin, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Maritim Hotel Berlin
                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 132: Details of meeting space at Maritim Hotel Berlin, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Mercure Hotel MOA Berlin
                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 133: Details of meeting space at Mercure Hotel MOA, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                          • STATION-Berlin
                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 134: Details of meeting space at STATION-Berlin, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Barcelona

                                                                                                                                                                                                                                                                                                                                                                                                                                                            • SWOT analysis
                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Strengths
                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Weaknesses
                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Opportunities
                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Threats
                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Overview
                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Figure 135: MICE events by number of events and participants, by type, 2017
                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Barcelona’s main venues
                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Barcelona Conference Centre
                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 136: Details of meeting space at Barcelona Conference Centre, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Barcelona International Convention Centre
                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 137: Details of meeting space at Barcelona International Convention Centre, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Gran Via Convention Centre
                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 138: Details of meeting space at Gran Via Convention Centre, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Palau de Congressos de Catalunya
                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 139: Details of meeting space at Palau de Congressos de Catalunya, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Palau Sant Jordi
                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • Figure 140: Details of meeting space at Palau Sant Jordi, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Geneva

                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • SWOT analysis
                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Strengths
                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Weaknesses
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Opportunities
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • Threats
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Overview
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • Palexpo
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • Villa Sarasin
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 141: Exhibition halls at Palexpo, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 142: Details of conference centre meeting space at Palexpo, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • International Conference Centre Geneva (CICG)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 143: Details of conference-centre meeting space at International Conference Centre Geneva, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • University of Geneva
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Figure 144: University of Geneva’s meeting space, 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • What Next?

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • Meetings becoming more regional and local
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • Doctors want to stay close to home
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • Digital detox
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  • More online booking
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • Who will win the race?

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    MICE Worldwide - June 2018

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    US $1,912.55 (Excl.Tax)