Mobile Apps - Canada - May 2018
US $4,395.00 (Excl.Tax)Excl. Tax Buy Now
As mobile devices become more and more important to consumers, it’s the apps that have been at the root of the user experience. These software applications allow users to do everything from chatting with friends and ordering cabs, to paying bills and playing video games. Today, there are literally millions of mobile apps available to consumers who own a smartphone or tablet.
The confluence of high demand, evolving innovation and a low willingness from consumers to actually pay for apps creates a unique, dynamic market. The primary focus of this Report will be to gain a better understanding of the mobile app market and how consumers use apps. Its findings are based on the results of Mintel’s exclusive research and will help navigate a mobile app market that is unlike any other consumer product today – with the goal of uncovering opportunities for growth in this fast-paced industry.
This report examines the following issues:
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.