Motorcycles - US - May 2016
US $4,395.00 (Excl.Tax)Excl. Tax Buy Now
"The market for new motorcycle sales is one of great challenge. The industry is also challenged by an aging core group of owners, with those over the age of 55 slowly giving up on motorcycling, and efforts to draw women into the market less effective than the industry might desire."
- Billy Hulkower, Senior Technology Analyst
This report discusses the following key topics:
This Report explores these challenges via coverage of ownership by type of motorcycle owned, spending on bikes, accessories, and gear, and emerging trends in bike technology, as well as identifying, on the basis of consumer attitudes and experience, which demographics carry the potential to grow sales.
For the purposes of this Report, Mintel defines motorcycles as two-wheeled or three-wheeled motorized vehicles capable of traveling faster than 30 mph. The primary focus of this Report is on the sale of new domestic motorcycles, but used sales are explored in terms of the competition they present for new motorcycle sales.
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.