Music and Video - UK - January 2009
The music and film industry has radically changed in the last couple of years, thanks to the increasing penetration of broadband – which has made it increasingly convenient for music and film lovers to buy via the web.
This has had the effect of driving more physical music and DVD sales online, as well as promoting digital downloads, ensuring that traditional high street specialists have suffered.
Content owners have also been hit by the increasing problem of illegal downloading, which has had the effect of devaluing the value of music for an entire generation of youth.
Key issues covered in the report:
Do music and film lovers still prefer buying physical product to digital?
What are the attractions of downloading music and film content?
What barriers are there to greater adoption of downloads over physical sales?
Can media owners expect to make the same level of profit from digital sales?
Why are film downloads less popular than music downloads?
What can media owners and retailers do to promote greater interest in legal downloads?
Where are music and film downloads consumed, and why?
Can Blu-ray gain momentum during the downturn?
Is music and film recession-proof?
What you get
This market report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Market reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
* This is a sample representation of the report layout and does not reflect the research included in this report.
Why buy from us?
Our reports will provide you with market data, consumer research and competitive intelligence to succeed in your market.
Buy now and you'll have instant access to the information you need to make the right decisions.
Find out what's next in the markets that matter to you: where opportunities lie and what challenges you will face.
A business Superbrand, Mintel is a source you can trust. We have been defining and refining the Market Intelligence mix since 1972.