Night Life - China - November 2019
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“The China night life market is a big market with potential to grow, but current supplies are still limited. All walks of night life, including dining, entertaining, shopping, exercise/sports and cultural related, have seen opportunities to grow. Overall Chinese consumers mostly want to be relaxed or de-stressed but there are more experiential and new excitements at night now. Specifically, Mintel sees winning opportunities in night tourism and cultural activities (arts and performances).”
- Jolin Niu, Category Director
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