Noodles – Indian Consumer – 2019
US $2,495.00 (Excl.Tax)Excl. Tax Buy Now
Tackle low consumption
Even though the demand for noodles may be high, per capita consumption is low. Brands need to address category blurring between snacks and meals by diversifying their portfolio to include different products for different occasions.
Play up convenience
Instant noodles need to harness their key benefit of convenience to all consumers, but specifically to single households.
And further elevate through health
The convenience highlighted needs to be elevated beyond just 'time saving' to be quality products that address the merging health concerns of Indians today.
Increase consumption by tapping breakfast. Leverage the snacking occasion through a more diverse portfolio. Add healthier ingredients to improve perception.
Natasha Kumar, Food & Drink Analyst - India
This report will tell you which major trends are impacting your market and how it changes according to the different regions and demographics across India. These trends are validated from our proprietary consumer data and market research. Our industry experts provide analysis and recommendations to help you identify opportunities and make better decisions faster. Access this report now and you’ll quickly understand:
What They Want. Why They Want It.
New Ideas. New Products. New Potential.
What’s Shaping Demand – Today And Tomorrow.
Where The White Space Is. How To Make It Yours.