Package vs Independent Holidays: Inc Impact of COVID-19 - UK - May 2020
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“When travel restrictions are lifted many consumers will be eager to get away. However, social distancing measures and consumers’ concerns about their economic situation and their own/family’s physical wellbeing will significantly restrict the speed of the recovery. Rural areas and self-drive holidays will be in high demand when recovery starts, whilst the younger generation will be most likely to travel overseas. As a result, the independent sector is set to gain share from package holidays in the short and medium term.”
– Marloes de Vries, Senior Travel Analyst – 20 May 2020
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