Pet Food - UK - August 2014
“Just under a quarter of pet owners see high protein as an important choice factor, while 13% note low in salt. However, few pet food products currently make references to either, suggesting these as potential areas for NPD.”
– Douglas Faughnan, Senior Food & Drink Analyst
This report covers the following issues:
- Premium brands and treats buck a declining volume sales trend
- Interest in high protein and low salt pet food goes largely untapped
- Friends and family are among key sources for advice on what to feed pets
What you get
Why buy from us?
Buy now and you'll have instant access to the information you need to make the right decisions.