Pet Insurance - UK - August 2015
“The pet insurance market has huge potential for growth, with 56% of pet owners currently uninsured. Pet insurers that wish to capitalise on this opportunity, however, face an uphill struggle as those yet to take out an insurance policy are put off by accelerating premiums that leave them questioning the value of the product. Innovation in company strategy, product design and advertising will be needed if this challenge is to be overcome successfully.”
– Jessica Morley, Financial Services Analyst
This report looks at the following areas:
- Insurers need to prove their value
- Replacing basic cover with simpler, niche policies
- Difficulties in switching affect competition
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* This is a sample representation of the report layout and does not reflect the research included in this report.
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