Pet Supplies - US - June 2019
Covered in this report
For the purposes of this report, Mintel has used the following definitions:
Supplies for household pets including cats, dogs, small animals (hamsters, etc), reptiles, fish, and birds; horse care items are not included. Supplies include, but are not limited to, litter/deodorant, rawhide dog chews, dog/cat supplies (ie grooming, collars, leashes, toys, bedding, feeding equipment, and over-the-counter flea and tick treatments), and non-dog/cat supplies (ie indoor aquariums and aquarium accessories, bird feeders).
"The pet supplies market is estimated to reach $25.2 billion in total 2019 retail sales, an increase of 5.6% from 2018. Pet ownership is on the rise, and pet owners’ desire to keep their pets healthy and happy is encouraging some of them to increase spend, contributing to market growth. Interactive product innovations that keep pets active or entertained are an opportunity for brands to boost sales."
, Home & Personal Care Analyst
This report will look at the following areas:
- Pet owners don’t see value in all pet technology innovations
- Smaller and newer brands struggle to enter pet supplies market
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