Poultry - Ireland - October 2014
“Cooking from scratch continues to be an important trend in the wider food industry, and suppliers of unprepared poultry products stand to benefit, with Irish consumers seeing poultry as a versatile ingredient that can be included in any number of different types and styles of cuisine.”
– Brian O’Connor, Production Manager
This report answers the following key questions:
- Have poultry usage and sales benefited from the increasing trend to cook from scratch?
- Do consumers prefer frozen or chilled poultry?
- What impact will changing attitudes towards food wastage have on the Irish poultry market?
- What impact will increasing exports of poultry have on the domestic supply of poultry?
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