Pub Catering - UK - May 2016
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“The pub catering market is highly competitive, as evidenced by the continuing decline in pub numbers. Pubs also compete with a range of other eating out establishments, so food needs to compare favourably with restaurants if they are to increase the frequency of visits. Food is a core part of pubs’ sales mix and all-day food sales continue to provide growth opportunities. This includes a strong breakfast/brunch offer, afternoon teas and more light snacks to maximise revenues.”
– Richard Caines, Senior Food Analyst
This report discusses the following key topics:
The number of pubs has been declining, with those that relied on sales of alcoholic and soft drinks more likely to have disappeared. While a greater focus on food has proven to protect many venues, the eating out market is extremely competitive and pubs are not just competing against one another but also against a range of other eating out establishments. This means there is a need for a strong food offer that compares favourably with restaurants for quality and value.
To maximise sales more, pubs are now going beyond the peak lunchtime and evening trade and introducing breakfast/brunch menus, as well as a stronger hot drinks and snacks offer throughout the day. With so much competition, continuing menu development and regular offers remain vital, as does good customer service and increasing engagement with pub visitors using both traditional and digital marketing activity.
This report will give you a complete 360-degree view of your market. Not only is it rooted in robust proprietary and high-quality third-party data, but our industry experts put that data into context and you’ll quickly understand:
What They Want. Why They Want It.
Who’s Winning. How To Stay Ahead.
Size, Segments, Shares And Forecasts: How It All Adds Up.
New Ideas. New Products. New Potential.
Where The White Space Is. How To Make It Yours.
What’s Shaping Demand – Today And Tomorrow.