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Africa & Middle East Market Research

Mintel provide a range of market reports for Africa and Middle East, across a number of industries and sectors. Available reports can include:

Market Data Reports for Africa and Middle East

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in Africa and Middle East. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for Africa and Middle East.

Consumer Research Reports for Africa and Middle East

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in Africa and Middle East. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Travel and Tourism - Ghana - August 2019

    “In 2018, tourist arrivals from Nigeria accounted for 10% of the total inbound market – an increase attributed, in part, to an advertising campaign marketing Ghana as a weekend getaway. Nigeria has a growing middle class and like many other people with the time and money to travel, they take short ...

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    £295.00 (Excl.Tax)
    Consumer Report
    August 2019
    Ghana
  2. Travel and Tourism - Zimbabwe - August 2019

    “There is growing awareness in Zimbabwe that tourism – as an industry with the potential to stimulate investment, increase exports and generate employment – can make an important contribution to the country’s economic recovery and its future financial health. In the summer of 2017 the former ...

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    £175.00 (Excl.Tax)
    Consumer Report
    August 2019
    Zimbabwe
  3. Travel and Tourism - Senegal - August 2019

    “Senegal’s international tourism market is in a growth phase following improved strategic efforts and investment by the Senegalese government. Arrivals rose 28% between 2013 and 2017 despite the negative effect of the Ebola crisis in West Africa, reaching 1.37 million visitors in 2017.”
    – Jessica ...

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    £175.00 (Excl.Tax)
    Consumer Report
    August 2019
    Senegal
  4. Egypt Outbound - August 2019

    “Egypt’s outbound market is underdeveloped compared to its inbound market. In a country of almost 1 billion, less than 2% of Egyptians travelled abroad in 2017. Foreign travel is a luxury for most, afforded by only the most wealthy and upper-middle-class consumers. Economic reforms imposed in 2016 ...

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    £295.00 (Excl.Tax)
    Consumer Report
    August 2019
    Egypt
  5. Travel and Tourism - Zambia - August 2019

    “With abundant iconic African wildlife living in a spectacular, watery landscape, Zambia has an enviable reputation as a good-value destination compared to its southern African nations; some say its flagship national park, South Luangwa, is one of the continent’s very best. Consequently, the ...

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    £175.00 (Excl.Tax)
    Consumer Report
    August 2019
    Zambia
  6. North Africa Outbound - November 2018

    "North Africa’s outbound market is witnessing mixed fortunes. Algeria is the rising star in a region troubled by economic and political hurdles, restricting overall market potential. Nevertheless, the North Africa outbound market reached an estimated 11 million departures in 2016."

    - Jessica Kelly, ...

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    £295.00 (Excl.Tax)
    Consumer Report
    November 2018
    Africa
  7. Driving Holidays in Africa - June 2018

    “A driving holiday to the African continent is often regarded as a once-in-a-lifetime trip, a real adventure that allows total independence and freedom to dictate where to go, what to see, when to go and how long to stay. More challenging than many other destinations common for driving holidays, ...

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    £295.00 (Excl.Tax)
    Consumer Report
    June 2018
    Africa
  8. Travel and Tourism - Israel - May 2018

    “The all-time record number of tourists visiting Israel this year is no accident. It is the result of clear policy. We have implemented several significant initiatives including reaching out to new and focused markets, building sub-brands and launching new campaigns, collaborations with large ...

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    £175.00 (Excl.Tax)
    Consumer Report
    May 2018
    Israel
  9. Travel and Tourism - South Africa - February 2017

    “South Africa has an impressively varied tourism product thanks largely to a geological diversity that incorporates everything from white-sand beaches and vaulting sand dunes to majestic mountains and vast open spaces like the Kalahari Desert and the Great Karoo. It is one of the most biodiverse ...

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    £175.00 (Excl.Tax)
    Consumer Report
    February 2017
    South Africa
  10. Travel and Tourism - Ethiopia - February 2017

    “Ethiopia’s outstanding natural beauty, dramatic landscapes and extraordinarily diverse ancient culture dating back more than 3,000 years has contributed to astonishing tourism growth over the past decade. As one of Lonely Planet’s designated countries awarded ‘Best in Travel 2017’, the country is ...

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    £175.00 (Excl.Tax)
    Consumer Report
    February 2017
    Ethiopia
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