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Asia Pacific Market Research

Mintel's market research reports make sure you always see the bigger picture with country-by-country coverage across Asia Pacific. Our unrivalled research and analysis lets you compare sales, strategies and consumer behaviour across up to 40-plus nations, offering a 360 degree view of the business environment in one of the fastest-growing regions of the world.

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10 Item(s)
  1. The Importance of Brands in Skincare Purchasing - China - November 2015

    • Consumer Report
    • November 2015
    • China

    “In the crowded Chinese market where the quality of products is becoming increasingly difficult to differentiate between and more and more brands have become established, connecting with consumers on an emotional level allows brands to cut through the advertising clutter and ...

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  2. Fragrances - China - September 2015

    • Consumer Report
    • September 2015
    • China

    “Market growth has been stagnant due to the economic slowdown. FMCG brands in China have seen declining growth and international groups such as L’Oréal and Estée Lauder reported slower growth in China in Q4 2014. From the consumer point of view, Mintel has found that as many as ...

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  3. Baby Personal Care - China - August 2015

    • Consumer Report
    • August 2015
    • China

    “In order to add more values for baby personal care products, companies and brands could leverage successful examples from other babycare industries (eg infant formula milk) to promote new baby personal care products with advanced claims (eg contains human affinity ingredient) ...

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  4. Colour Cosmetics - China - August 2015

    • Consumer Report
    • August 2015
    • China

    “High frequency of usage proves that once consumers adopt colour cosmetics products, many of them will develop a routine to wear them on a daily basis, meaning that opportunities for increasing frequency of usage amongst these users could be limited. Sales growth can be ...

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  5. Facial Care - Women vs Men - China - July 2015

    • Consumer Report
    • July 2015
    • China

    "Chinese women perceive that a healthier and happier life can lead to good skin in the long term, so brands need to think of skincare from a bigger picture and tap into consumers’ everyday life 24/7.

    While for male users, a short-term approach is more effective. Brand ...

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  6. Bodycare - China - June 2015

    • Consumer Report
    • June 2015
    • China

    “The reason for not using bodycare products is not only related with consumer perceptions but also about the bodycare product itself. In order to encourage females to purchase their initial bodycare products and get in the habit of using them, companies and brands need to do ...

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  7. Shampoo, Conditioner and Hair Treatment - China - April 2015

    • Consumer Report
    • April 2015
    • China

    “Given consumers’ repertoire behaviour and brands’ high churn rate (ie the percentage of shoppers buying one brand that discontinue buying in a given time period), brands need to continue launching new products and upgrading current line in order to attract new users and win ...

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  8. Beauty Retailing - China - March 2015

    • Consumer Report
    • March 2015
    • China

    “The China beauty retailing market is evolving fast with both supply and demand side driven by the online-to-offline movement.

    From the supply side, it is the technology giants’ dive into the retailing market, the large beauty chain stores expand into lower tier cities. From the ...

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  9. Nappies and Baby Wipes - China - March 2015

    • Consumer Report
    • March 2015
    • China

    “When it comes to baby care-related matters, safety remains the top concern for mothers. Seemingly a simple formula, brands are making extra efforts to optimise purity and natural-focus in product ingredients and scents as a way to rebuild consumer confidence. As opposed to ...

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  10. Hair Beauty Products - Styling and Colourants - China - January 2015

    • Consumer Report
    • January 2015
    • China

    “Brands need to continue product and packaging innovations to create new consumption occasions. This not only means hair beauty products for special occasions such as weddings, cocktail parties, dates nights out, but also increasing usage frequency through anytime application ...

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10 Item(s)