Asia Pacific Market Research
Mintel provide a range of market reports for Asia Pacific, across a number of industries and sectors. Available reports can include:
PCs - Tablets and eReaders in China by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2014. This market covers tablets and e-readers for use in the home, business and other organisations. Market size is based on sales through all retail outlets and ...Read More
“To balance mobility and functionality, tablets, laptops and even smartphones are increasingly converging towards unity. Besides, software development is also crucial to the fate of tablets, as tablets are more of a content-driven modern device.”
– Can Huang, Senior Research Analyst
This report ...
“Chinese consumers see technology brands they use as a reflection of desired lifestyles. What brands need to do is to understand consumer behaviour, build unique brand value, communicate through storytelling and establish a binding relationship that shares a sense of identity.”
– Can Huang, Senior ...
PCs - Notebooks in China by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2014. This market covers netbook and notebook PCs for use in the home, business and other organizations. Market size is based on sales through all retail outlets and direct ...Read More
“Over the past few decades, desktop and laptop computers have become essential both for business and personal use. However the rise of mobile devices, in particular tablets and smartphones, has posed a serious threat to these ‘traditional’ forms of personal computers. The demand for portability is ...
"China is the number one market in terms of mobile phone volume sales. The market also exhibited very positive growth in 2013. The strong annual increment was fuelled by enthusiastic consumers with a strong demand for mobile phones, and smartphones in particular."Read More