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Europe Market Research

Mintel's market research reports make sure you always see the bigger picture with country-by-country coverage across Europe. Our unrivalled research and analysis lets you compare sales, strategies and consumer behaviour across up to 30-plus nations, offering a 360Ëš view of the business environment in one of the most commercially sophisticated regions of the world.

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No. of reports 1 of 23
  1. DIY Retailing: Inc Impact of COVID-19 - Italy - May 2020

    • Consumer Report
    • May 2020
    • Italy

    “With DIY and hardware stores being permitted to stay open as they are classed as essential stores and most of the leading brands having online stores too, the DIY stores segment is likely to be less badly impacted by the COVID-19 outbreak than other non-food stores. However, ...

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  2. Department Stores: Inc Impact of COVID-19 - Italy - April 2020

    • Consumer Report
    • April 2020
    • Italy

    “Department stores in Italy are under assault from multiple directions at the moment, with intense competition from online generalists like Amazon, online pureplayers such as Zalando and YNAP, as well as store-based specialists with well-developed omnichannel business models. ...

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  3. Electrical Goods Retailing - Italy - February 2020

    • Consumer Report
    • February 2020
    • Italy

    “Despite the moribund nature of the Italian economy, consumers have shown themselves to be willing to spend on electrical goods over the past few years. The market is characterised by an intensely competitive retail landscape, with two strong major store-based retailers going ...

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  4. Beauty and Personal Care Retailing - Italy - January 2020

    • Consumer Report
    • January 2020
    • Italy

    “Consumer spending on beauty and personal care in Italy has been rising for the past six years but has seen a slowdown in the past two years, with retail sales stagnating in 2018. Nevertheless, the leading specialists have continued to outperform the market, and although ...

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  5. Supermarkets - Italy - November 2019

    • Consumer Report
    • November 2019
    • Italy

    “As in many other European markets, discounters are growing their sales much faster than the market average and, as a result, are rapidly increasing their share of the Italian grocery market. In the context of a market where consumers’ incomes have been squeezed by low economic ...

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  6. Clothing Retailing - Italy - October 2019

    • Consumer Report
    • October 2019
    • Italy

    “Although they still account for around two-thirds of all spending on clothing and footwear, specialist clothing retailers in Italy are facing a sustained onslaught from a range of sources: rivals discounting excess stock, sports goods retailers capitalising on the trend ...

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  7. Online Retailing - Italy - July 2019

    • Consumer Report
    • July 2019
    • Italy

    “Online retailing in Italy is growing, but slowly. Foreign online pureplayers (Amazon and Zalando, for example) are making a big impact and driving the response from Italian retailers. But there is still a long way to go. The infrastructure is developing, in terms of online ...

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  8. DIY Retailing - Italy - May 2019

    • Consumer Report
    • May 2019
    • Italy

    “DIY retailing in Italy remains highly fragmented, with most distribution still passing through small- and medium-sized retailers. But larger-scale retailing is growing and the sector is consolidating slowly as foreign retailers, mainly from France, are expanding. The largest ...

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  9. Footwear Retailing - Italy - April 2019

    • Consumer Report
    • April 2019
    • Italy

    “Italians spend the most per head on footwear of consumers in the big four European markets covered in this report series, making it an attractive and potentially lucrative market for footwear retailers. But growth in spending has slowed in recent years as consumer confidence ...

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  10. Electrical Goods Retailing - Italy - February 2019

    • Consumer Report
    • February 2019
    • Italy

    “Our consumer research shows opportunities for retailers to make their stores more customer-friendly and experiential, becoming somewhere where they are advised on and introduced to the technology they want. Increasing the spotlight on customers could also help to shift buyers’ ...

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No. of reports 1 of 23